In the previous life, the popularity of smartphones was around 2010 to 2011, and thanks to this trend, some popular mobile online games, such as card games, appeared around 2012.
But smartphones in this world appeared earlier, so similar card game play has already appeared around 2008.
Up to now, in 2009, mobile card games have been considered a very bad way to play.
The mobile card game was indeed a quite innovative game model when it was first launched, and it has been popular for a long time.
But now, due to the emergence of a large number of mobile card games with skin-changing cards, this gameplay has aroused the rebellious psychology of players. The good thing in the past that you can make money by changing skins no longer exists.
The founder of the mobile card game in this world is called "Q Cute Three Kingdoms". The reasons for its success are simply the following: the Q version's cute painting style, the traditional gameplay of cards, etc.
Last year, the IP of the Three Kingdoms was not bad, and players generally accepted it.
And this game took advantage of the popularization of smartphones to create a mobile gaming miracle in one fell swoop, earning a lot of money and making industry peers jealous.
In this world, game editors are developed, and many independent game producers can quickly join the competition. Therefore, various pickup card-changing mobile games have sprung up like mushrooms after a rain, and they have been booming for three to five years. The mobile card game has become extremely popular in just over a year.
Nowadays, many players have an instinctive rejection and resistance when they see mobile card games.
This is exactly what Pei Qian wants!
In addition, Pei Qian noticed a big difference between "Q Cute Three Kingdoms" and his previous mobile card game.
In terms of payment, it is relatively restrained.
This game has a buy-out fee in the mobile game market, selling for 5 yuan. In addition, the prices of various products in the game are also very conscientious. For example, if you recharge 2,000 yuan, you will get a rare card. There is no such thing as stuck.
The upper limit of krypton gold in the game is basically at the level of 1,000 yuan. Beyond this limit, there is no place to spend the money.
But even so, "Q Meng Three Kingdoms" is still criticized by players for cheating money from time to time.
Because this world is different from the environment in Pei Qian’s previous life.
Probably because of the strong awareness of copyright protection, piracy is not so rampant in this world, and stand-alone game manufacturers are doing well.
Therefore, the single-player buyout system and the online game point card system are the main profit models, and players also recognize and are accustomed to this model.
When it comes to "Q Meng Three Kingdoms", the producers obviously don't dare to go too far. They just set a buyout price of 5 yuan, and then made some in-game purchases in the game.
Even so, he was scolded by players.
After investigating the market, Pei Qian began to think about how to make the game a success.
The most direct way is toHit the gun!
If there is already an extremely successful game on the market that is the originator of this genre, then if you completely imitate it, you will basically die in an ugly way.
Card mobile games are now in the red ocean, so make mobile card games!
"Q Meng Three Kingdoms" is very popular, right? Then I will also make a Three Kingdoms theme!
To copy the gameplay, go to the resource site and buy a similar mobile card game template. It costs hundreds of thousands. It’s not a problem.
Of course, art resources cannot be copied, as this will involve infringement issues.
Pei Qian had no intention of copying the art style, because he was pointing out art resources to burn money for him. Otherwise, how could the 300,000 yuan be burned so easily just to buy templates?
Another very important point is the charging model of this game.
The price of "Q Meng Three Kingdoms" is very restrained, so should Pei Qian's game allow players to spend money to death?
Wrong! Big mistake!
Pei Qian doesn’t think so.
He understands the mentality of the players very well. Most of these players have a reputation for being upright.
He kept saying that the game was a pit, he was getting money, and he would never play it again.
As a result, a new thing was sold for a sky-high price, and the wealthy people still scolded it and dug into their pockets.
If Pei Qian really makes the ceiling of krypton gold in this game extremely high, for example to the level of tens of thousands of yuan, what if he encounters a bunch of rich people?
The consumption of a wealthy person alone is more than that of thousands of ordinary players. When the time comes, a small number of wealthy people can directly turn the game around from losses to profits. Then wouldn’t Pei Qian vomit blood directly?
So, it must be done in reverse!
In order to prevent local tyrants from making money, the ceiling of this game must be low enough!
Pei Qian thought for a while, the ceiling of krypton gold in "Q Cute Three Kingdoms" is about 1,000 yuan, so I will lower it to 500 yuan!
No, 100 yuan!
Still not working, 30 yuan!
Let rich players have nowhere to spend money!
Of course, as a card game, there must be some common cards and some rare cards.
The general approach is to draw rare cards for krypton gold and use them to generate income.
Pei Qian refused this approach because he did not want to increase income, he wanted to lose money!
The most expensive product in the game is a permanent membership card, which only costs 30 yuan! After purchasing, you will be given several extra chances to draw cards every day.
Besides, you have nowhere to spend your money!
Want to send money to Tenda? There are no doors!
Even if ordinary players don't top up the 30 yuan, they still have the opportunity to draw cards, but it's just a little less.
In this way, the reasons for players to recharge money are not sufficient at all!
As for the price of the game, Pei Qian really wanted to set it to be free, but on second thought, it was not good.
Because today’s mobile games are not free.Most of them have a base price of 1 yuan.
If Pei Qian’s game was free, it might attract a large number of players.
What if it becomes popular?
So, Pei Qian did the opposite and set the buyout price of the game at 10 yuan!
More expensive than "Q Cute Three Kingdoms"!
This 10 yuan is a very high threshold. We must first persuade 90% of the players to quit.
Think about it, a mobile game that completely follows the card game template, without any innovation in gameplay, and is priced 5 yuan more than the most popular mobile card game now, who would be short of it? Buy with your heart in mind?
Of course, this threshold cannot be too high.
Because 10 yuan is enough to dissuade players. If the price is higher, Pei Qian will make more money with a similar number of players.
Making more money means losing money. This is absolutely not allowed!
So, Pei Qian determined his goal.
First of all, this is an imitation of a mobile card game with only the most basic gameplay.
I definitely don’t have the gameplay that other card games don’t have here.
The gameplay that other card games have is not necessarily available here!
In short, they are all broken systems, and players will never be allowed to see any innovative gameplay!
Secondly, this is a game that collides tragically with "Q Meng Three Kingdoms"!
Both are themes of the Three Kingdoms.
Both are mobile card games.
That one is genuine, and this one is fake.
Give players no reason to choose this game instead of "Q Cute Three Kingdoms"!
Finally, this is a game with a stupid pricing strategy.
First use the high threshold of 10 yuan to dissuade ordinary mobile game players.
Use the 30-yuan recharge ceiling to block those rich people, so that they can’t even make money even if they want to!
"I'm a fucking genius!"
"Perfect plan!"
Pei Qian even admires himself for making such a peeing thing , is it possible to make money from this game?
No way, absolutely impossible!