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Chapter 118 This is a performance art! (2/10)

At 8 o'clock that night, a brand new column and a brand new video passed the review.

The first issue of "Feng Shen": "Game Producer" and a large-scale performance art!

Qiao Laoshi’s fans were confused.

What's going on? Aren't you pretending to be dead?

After pretending to be dead for three days, he committed another crime against the odds?

Moreover, is it a video of the same game?

This is causing trouble! !

Recently, "Qiao Xue" has become inexplicably popular on major video websites. Although other video authors have also posted similar videos, Qiao Laoshi is the first after all, and this pot must be blamed. Memorize it well.

If you post a video under such circumstances, you can imagine that the comment area will be completely occupied by those who are making memes!

Is this... a broken jar?

Anyway, the reputation can’t be saved, but think about it, black and red are also red. Taking advantage of the popularity of “Qiao Xue”, how about another wave of rice?

Considering Qiao Laoshi's current situation, it is difficult for fans not to have such an association.

Netizens were anxious, worried, or just happy to watch the excitement, and when they clicked on the video, they were ready to vent in advance.

However, the first sentence at the beginning of Qiao Laoshi's video immediately blocked their mouths.

"Hello everyone, I am still your Qiao Laoshi."

"I know what everyone wants to say, but before everyone starts complaining, I must first regretfully express my gratitude to Let’s announce something.”

“Three days ago, on April 1st, April Fool’s Day, we launched a large-scale performance art, and it was a complete success. The results of the performance art test are very sad.”

“Yes, the theme of this performance art is: in the Internet information age, a short video that is malicious and stupid, and a video that costs money. Among the millions of high-quality games with rich content, which one is more likely to become popular? "

"After our experiment, I regret to announce the results to everyone."

" It’s the former.”

Many people were about to start complaining, but this opening statement instantly silenced them.

Only confusion remains.

Huh? Performance art?

Which one is this?

With doubts, continue reading.

Qiao Laoshi continued the introduction in the video.

After explaining the concept and definition of performance art, he began to introduce the purpose of this performance art.

According to Qiao Laoshi, this performance art was entirely initiated by Tengda, and its purpose was to explore a quite profound theme:

In the age of network information, People are faced with too much information. This is an era of information explosion and extreme lack of information.

Information explosion means that everyone can see massive amounts of information on the Internet. It happened in a small city.An inconspicuous little thing may become popular overnight for some reason, and everyone in the country will know it the next day;

The lack of information means that under the massive information, those who really Valuable and meaningful information is obscured by a large amount of fast-paced, entertaining and eye-catching spam.

So, this performance art is compared:

Qiao Laoshi and many video authors released videos respectively. The content of the videos is very simple, through exaggerated intonation and wording. Come kneel and lick, everyone's videos are seriously homogenized, and even the commentary is exactly the same.

This video does everything possible to attract people’s attention, including a mixture of Chinese and English, a large number of modal particles and other objectionable factors.

It itself is worthless and meaningless, but when so many video UP owners publish it at the same time, and the content itself is full of gimmicks and eye-catching, then netizens will spontaneously follow suit and instantly form a A special communication trend!

The rapid rise of "Qiao Xue" just proves this point.

A short video with malicious intent to make people stupid, because it lowered the limit enough, and because enough people followed the trend, it really became popular and became a hot meme!

This is a good proof that in this era, perhaps most of the unexpected hits you think have a pusher behind them!

On the other hand, the new game "Game Maker" released by Tenda is not a good-looking work.

Its connotations are very rich, but they are all hidden in the depths and require patience to dig out.

It exposes the current status of the industry and satirizes the chaos in the industry. Whether it is dubbing, art style or specific gameplay, it is full of innovation and sincerity.

But what is the situation facing such a game with rich connotations?

It has mixed praise and praise, and players do not approve of it!

Many players didn’t even get into the game and ran away within five minutes.

The comparison between the short video and this game is the core of this performance art, which is ironic enough in itself!

Many viewers were dumbfounded when they saw the video.

So that’s what happened? ?

If you think about it carefully, it seems to make sense.

How can any game company be so stupid and make the video author so disgusting? Doesn’t this affect your company image and product image?

Although Qiao Laoshi has no moral integrity, judging from his past videos, he is also a sincere video author. How could he use such a low-level technique?

It’s not that this is inconsistent with his character, it’s mainly inconsistent with his IQ!

Moreover, Qiao Laoshi is not a special case. There are so many video authors who all use the same copywriting for promotion. How to explain this?

Is it possible that the authors of these videos actively and spontaneously copied Qiao Laoshi’s copywriting?

Impossible!

The only explanation is that TengdatongA given manuscript!

Why would the sponsor’s dad want all the video authors of Chafan to use the same manuscript? Or such a poor piece of writing?

Wouldn’t it be better to let them create independently?

Spend the same money and get better publicity effects, why not?

But Tenda chose this very stupid way of publicity, which made all the video authors read the manuscript without a brain. The publicity almost always had the opposite effect!

This is indeed unreasonable.

Thinking about it this way, it seems that Qiao Laoshi’s statement is the only possibility.

This is a large-scale performance art!

What happened after that really verified this.

"Qiao Xue" is popular, but "Game Producer" is not.

Doesn’t this just prove that point? In the Internet information age, truly meaningful cultural works are often buried, while junk information fills up netizens’ time!

The more I listen, the more it makes sense.

Keep listening.

The topic of the video was successfully brought to "Game Producer".

This is Qiao Laoshi’s strength.

The name of this video column is "The Work of the Gods", and it adopts a completely different explanation style from "Trash Game Complaints" and "New Game Recommendations this Month".

Qiao Laoshi analyzed from various aspects why the game "Game Maker" can be called a masterpiece.

“Many players feel that to evaluate whether a game is a masterpiece, it mainly depends on its graphics, gameplay, plot, controllability, playability, etc.”

“But , these are the differences between 'excellent works' and 'ordinary works', and have nothing to do with 'masterpieces'."

"The so-called 'masterpieces' must have a huge repercussions in the industry. It must be rich in content and withstand repeated discussions and polishing, and it must resonate deep in the soul."

"Works that fail to meet this standard can only be called excellent, but not called it. It’s a masterpiece.”

“Game Maker” is a masterpiece that meets this standard!

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