Zhang Yuan and Ma Yang looked at each other.
The corner of Ma Yang's mouth twitched slightly: "Brother Qian, let's not say anything else, just say this name, the connotation is a bit bad... Does it mean that our logistics is particularly slow?"
p>Pei Qian shook his head: "Old Ma, you just suffered the disadvantage of being uneducated. The direction against the wind is more suitable for flying, understand? Our name means preparing to take off!"
Zhang Yuan blinked and said nothing.
I can’t keep up with Mr. Pei’s jumping thinking!
Just now, Zhang Yuan was trying to guess what Mr. Pei’s next goal would be.
Should we also open the remaining branches?
Still focusing on taking out food?
It turned out to be nothing. Mr. Pei made the stall even bigger...
The two of them looked at Pei Qian longingly.
Pei Qian cleared his throat: "I know that this layout may be a bit big and out of reach for the current funds."
"However, I don't mean to Eager to establish a large-scale logistics company covering the whole country, we do not even plan to do express delivery in the same city."
"We only focus on Jingzhou City and focus on solving the 'last mile' problem. ! ”
This world actually already has an online shopping platform, but it has not developed to the level of popularity that later became popular among people.
As for logistics and express delivery, they have naturally covered the entire country and have also achieved good development.
However, most express delivery is still in a state of barbaric growth. It is not uncommon for packages to be delivered late, lost, or thrown to self-pickup points for customers to pick up.
In other words, there are only a few cases where it is delivered to your door.
In a word, it is the problem of "the last mile".
Even until ten years later, this problem has not been solved well. Except for a few conscientious express delivery companies such as SF Express and JD.com, which will definitely deliver to your door, all other express delivery services have to be collected in the past. Throw it away.
Honeycomb, Rookie Station, etc. are also solutions to the last mile problem, but the experience can be said to be very bad.
In the final analysis, it is still because of cost.
It is precisely because it is thankless to deliver each item from the local warehouse to the doorstep, so most express delivery companies choose to pass this cost on to consumers.
Pei Qian’s idea is very simple. No one is willing to do such dirty and tiring work. Isn’t it because they don’t want to make money?
I don’t mind it!
You are going to lose money anyway. If you take on this dirty work, you can not only lose money but also provide some convenience to everyone. Why not?
"I have already considered it. In the early stage, we will open a hundred headwind stations in Jingzhou City, covering most of the communities in Jingzhou City."
"At that time, we and Negotiate directly with each courier companyLet their couriers drop all the nearby express packages to us, and then our couriers will deliver them. ”
To put it bluntly, it is a Cainiao Post that can deliver goods to your door.
But the problem is that Cainiao Post is profitable.
The early stage of Cainiao Post The investment is only about 20,000 to 30,000 yuan. You only need to rent a first-floor apartment in the community, pay a monthly rent of 1,000 to 2,000 yuan (based on the rent level in Jingzhou at this time), and spend more than 10,000 yuan to take care of the shelves, front desk, The cost of computers, desks, decoration, etc. can then be opened.
Negotiate the price with the courier. Each courier will charge between 20 cents and 40 cents, and we will receive two to three hundred couriers every day. You can earn about 3,000 a month by express delivery.
Cainiao Station is usually run by two people. Other methods of monetization include product sales, advertising access, express delivery, etc.
To sum up, Rookie Station is profitable, so many people will take the initiative to join Rookie Station.
But the headwind station that Pei Qian wants to do is completely different, because It is necessary to proactively deliver goods to your door!
On the one hand, it increases the net cost of couriers. 300 parcels per day require at least one or two couriers to work hard, and Pei Qian pays these wages. ;
On the other hand, customers do not need to go to the inn to pick up the items themselves. If there is less traffic, the inn’s merchandise sales, advertising and other income will naturally plummet.
It needs to be maintained. Such a post station requires at least three people, one store manager and two couriers. Some communities with high traffic may require three couriers. Calculated according to the standard of 3,000/person (basic salary + commission), one month’s pure expenses It costs more than 9,000.
Based on 2,000 for rent and 9,000 for salary, the profit is barely 3,000 to 4,000, and the net loss is 7,000 to 8,000.
Calculated in this way, the initial investment for 100 stations. Just 3 million, and the monthly net loss can reach 700,000 to 800,000.
Moreover, this is just the beginning. As Pei Qian's stall gets bigger and bigger, the number of employees increases. The more, the loss will continue to rise.
The best thing is that the loss of this thing can be roughly estimated and controlled.
For example, Pei Qian one month before settlement. Estimating that I still need to suddenly spend one million system funds, then I can directly open more than 20 new headwind stations at the speed of light. As long as I open the store one week before the system settlement, the funds will be spent smoothly. If you go out, the settlement will not be delayed.
The headwind station is not like Moyu Internet Cafe, which can be opened and closed quickly. The so-called small boat can easily turn around, so it is more suitable for surprise spending.
< p>Pei Qian has thought about it, and will give priority to Tengda, Feihuang Studio, Moyu Internet Cafe, and the headwind station near his home.Whether he is buying things online or doing shopping online. When parents buy things online, they don’t have to go to the pick-up point to pick them up. Everything is delivered to their home anyway.They are all for the benefit of society, and they must start from their own homes.
It not only completed the loss, but also did good deeds, it was perfect!
After listening to Pei Qian’s introduction, Zhang Yuan was completely convinced.
As expected, Mr. Pei’s thoughts are always so difficult to guess!
It seems that this time it is a rather long-term plan.
Although Pei Qian did not say it clearly, Zhang Yuan could roughly guess the intention of this move.
As long as the "last mile" problem is solved, everyone will gradually become dependent on headwind logistics.
In the short term, losses will indeed continue, but what about in the long term?
After getting used to the door-to-door delivery service of Headwind Logistics, when everyone sends express delivery, they will naturally give priority to Headwind Logistics.
In the future, Headwind Logistics will naturally continue to enter the field of intra-city express delivery and even national express delivery...
However, this layout is too long-term, and it is difficult for most people to understand it in the long run. What to expect!
Perhaps Headwind Logistics will continue to lose money in the next few years, but once it succeeds, it may profoundly affect all aspects of people's lives.
Zhang Yuan couldn't help but respect Pei Qian.
Look, this is called a pattern!