Pei Qian quickly clicked on the movie's promotional page to check it out.
Journey to the Flying Stars
Action/Science Fiction/Fantasy 3DIMAX
USA/134 minutes
Released on 2011-03-12
Introduction
On the eve of World War I, the traumatized former military officer Tim (played by John Stanton) inadvertently traveled to a mysterious planet and was involved in many forces on the planet. Amidst the conflicts of forces. Although these forces regard him as a key figure in ending the dispute, and even won the love of the beautiful princess Lynne (played by Deja Morton), can he really leave the past behind and reverse the fate of the planet?
After reading this introduction, Pei Qian’s joyful mood was instantly poured cold water on.
This story does not seem very attractive!
But then I thought about it...it seems that all the movies made in the United States follow this routine. Didn't "Avatar", which was popular all over the world, travel to another planet and have a passionate fight with the local indigenous girls?
Well, almost.
The key still depends on the director and investment!
As long as the director is reliable and the investment is higher, it will be easy for this film to rub "Better Tomorrow" on the ground!
Pei Qian hurriedly checked for more information about this movie.
After reading it, Pei Qian let out a sigh of relief.
Stable!
Director Daryl directed his first animated short film as early as 1988. He has directed many films so far and has been nominated for multiple Oscars. In 2005, the animated film he directed became a global hit. It grossed $600 million and won the Academy Award for Best Animated Feature. In 2008, his next sci-fi animated film won the award again.
The movie "Journey to the Stars" is adapted from a classic American science fiction published in 1911. It is also the 100th anniversary of the original work. The total investment in the movie exceeds 170 million U.S. dollars. The cast is star-studded, and the leading actor John Stanton worked hard to complete very rigorous physical training during the filming. He lost a full 25 pounds while enduring pain and torture to complete the filming. He is a model of professionalism.
In short, Pei Qian read the information about this film from beginning to end and felt instantly at ease.
This is the standard American blockbuster template!
Look at this luxurious lineup, look at this huge investment, famous directors, famous actors and a good script. If it is broadcast randomly around the world, it should be worth nothing to make a total box office of 670 million US dollars. No problem?
If you do it casually in China, five to six billion soft girl coins will be appropriate.
And even if Pei Qian is the one, based on the investment of 170 million U.S. dollars, the global box office of this film with a box office of 5.6 billion U.S. dollars can only be regarded as not losing money.
If there is a big explosion, then we have to go for a billion!
At that time, majorIsn’t it a piece of cake that theaters are arranging films so hard that they can’t squeeze out “Better Tomorrow”?
The film currently has a 31.4% ranking on the first day of theatrical release. If the subsequent trend is good, then this ranking will definitely increase!
The film schedule of "Better Tomorrow" has dropped to less than 15%.
The only thing that Pei Qian feels a little pity about now is that this film was released more than half a month late. If it could be released together with "Better Tomorrow", it would definitely be a sure thing!
But it’s not too late to release it now, which will at least reduce Pei Qian’s subsequent income a lot!
Thinking of this, Pei Qian was simply inspired.
……
……
March 12, Saturday.
Today is the weekend and there is no need to go to work, but for Pei Qian, every weekend starting from today will be very heavy!
While eating Moyu takeout, he checked the reservation status on OTTOE1’s mobile phone.
Sure enough, the number of reservations so far has not reached 5,000. This time, at least 4,000 units can be purchased, which is almost the same as Pei Qian's estimate.
On the Internet, this number also caused ridicule from many people.
Because when the OTTOE1 mobile phone was first released, it was very lively. The video of the press conference was on the digital list of the Ellie Island website, and Chang You's line also attracted everyone to imitate it.
On the day of the press conference, 1,000 units were sold out instantly, creating an illusion of high popularity.
Many people have questioned this before as a form of hunger marketing. Now they have opened reservations with a deposit, but the number of reservations is only less than 5,000 units. This is a whole difference from other big-name mobile phone manufacturers who often reserve tens of thousands of units. order of magnitude.
As a result, everyone’s focus changed very naturally.
"This is a really bad move by OTTO Technology. They should continue to engage in hunger marketing. If they sell it bit by bit, the popularity of mobile phones can still be maintained. Now it's better and they can sell it openly. Everyone knows how much this phone weighs, and there are only 5,000 people pre-ordering it. Isn’t it embarrassing?”
“It’s not embarrassing to add one more person to the number of pre-orders?”
”
“Haha, I think Mr. Chang must be inflated. All the previous 3,000 mobile phones were sold out, which gave him the illusion that this mobile phone seemed to be very popular, so he made a reservation and the secret was revealed instantly. !”
“When it’s out of stock, you say it’s hunger marketing, and when it’s out of stock, you say this phone isn’t popular enough. The trolls will always be invincible…”
"Haha, that's the truth. Don't ask for more. If this mobile phone can sell a total of 30,000 units, then I will reluctantly admit that it is popular. The key is can it be? Now a total of 3,000 units have been sold, and there are still 5,000 units sold. Booking, this is the end! It turns out that relying on marketing and IQ tax can’t get far!”
Pei Qian felt much better after seeing these comments.Eat a few more bites.
Especially the last one, which was stern and decisive, completely asserting that OTTO mobile phones were useless, which made Pei Qian feel comfortable.
The only pity is that this guy probably doesn’t know the market very well. In fact, just selling 3,000 units has already made Mr. Pei 12 million, even if the profits are returned to other departments. , and also made more than one million.
If 30,000 units were sold, wouldn’t that cost Mr. Pei his life?
Then, Pei Qian took another look at the player reviews of "BEQUIET".
So far, players are still debating the purchase threshold of this game. There are only a handful of topics about the game itself.
Although the sales of the game are also growing, so far, less than 10,000 copies have been sold in total.
Compared with the previous games, this is a really weird start!
Pei Qian was very happy. The process he carefully designed to persuade people to quit was obviously effective, and the effect was significant!
Of course, there is no shortage of scolding.
This is also the most controversial point among players on the Internet.
When "BEQUIET" was first released, players found that they could not purchase it and had to decrypt the ARG first. Many players were already so angry that they even forgot about the game;
After a whole week of solving the ARG puzzle was finally solved, many people happily wanted to buy it, only to find that there were prerequisites!
And this prerequisite even takes nearly an hour to complete, and a scary mini-game needs to be completed. Even some people who don’t have a camera at home have to get one...
Although "Lonely Desert Highway" and "Game Maker" are already free, for many people who have never played these two games, they do not want to download or play them at all.
In short, these few prerequisites have dissuaded a large number of players and caused great controversy, which continues to this day.
Some players said that Tengda had let itself go, and made a meaningless promotion, which actually affected the sales of the game, waiting for the game to die suddenly;
There are also players It is said that the game uses this method to filter out players and prevent those impatient novice players from entering the game. This can have the effect of purifying the game environment and improving the game experience. It is part of the game marketing strategy, and at present , very successful.
Pei Qian watched these debates with great interest.
Pei Qian wants to tell everyone that in fact, what you said is right!
I do want the game to die violently, and I do want to screen players. You are saying the same thing!
In addition to the two types of people who are arguing fiercely, there are also some posts that make Pei Qian lament the great wisdom of the people.
Named "super general"" Players posted a post, detailing the strategies for passing the prerequisites, including how long to drive in "Lonely Desert Highway", how to choose each time in "Game Maker", and how to operate on the TPDb website Wait.
The most ridiculous thing is that this poster also figured out the ultimate way to skip class to pass the final test: Find a piece of paper and dig a hole in it to cover the screen. You only need to keep staring at the small screen behind the hole, and you will not be affected by the ghosts around the screen.
It would have taken more than half an hour of trying and strong willpower to succeed. The ultimate test, after using this method of skipping classes, many people can pass it in one try...
For this post, Pei Qian only has two words in capital letters, admire!
Of course, there is a way to fix this loophole, and that is to continue to adjust the gameplay of the game so that the player's eyes must scan all corners of the screen throughout the process, instead of just staring at one place.
However, considering that the current game sales are not very good, it is obvious that the current challenge has a strong dissuading effect, so Pei Qian turns a blind eye to it.
After all, only a few people in the player community can really reach this final step.
Finally, Pei Qian opened the Gouyan APP to check the box office of "Flying Star Journey" on the first day. The situation.
It has just reached noon, and the box office of "Flying Star Journey" has already exceeded 11 million, and the box office on the first day should be around 24 million.
Pei Qian couldn't help but frown slightly, it seemed that there was no. Is it so awesome as I imagined?
But then I thought about it, today is the first day of the release, and there will be a wave of movie watching tomorrow and Sunday. Isn’t it easy to get 60 million in two days?
Famous director + famous actor + big investment + big scene, no matter how you look at it, it is impossible to make a profit. If you don’t easily earn 600-700 million in box office, do you have the nerve to say hello to others?
Pei Qian still remembers that the first-day box office of "Better Tomorrow" was less than 8 million, and the first day's box office was around 17 million. The estimated box office of Gouyan APP has reached 210 million.
After that, " The data of "Better Tomorrow" is still rising, and the estimated box office of Gouyan APP has now reached 230 million.
Pei Qian quickly clicked on the estimated box office of "Journey to the Flying Star"
<. p> "320 million soft sister coins? ? ? ”“The estimated box office for such a good movie is so small? I don't believe it! ”
Pei Qian almost thought that this number was missing a zero.
But on second thought, the box office estimate of Gouyan APP is just an estimate and not necessarily accurate, especially This kind of estimation based on only half-day box office is even more inaccurate.
Wouldn’t it be underestimated if you watch "Better Tomorrow"?
Come on, "Journey to the Stars", I will. Take good care of you!
Tomorrow, I will slap Gouyan APP in the face with high box office to let it know.What does it mean to look at people with dog’s eyes? Oh no, dogs’ eyes look at movies with inferiority!
Pei Qian looked at tomorrow's film schedule again. The film schedule of "Flying Star Journey" has increased from 31.4% to 32.3%. Although the increase is not much, it will still have a good impact on "Better Tomorrow" suppression effect.
Because "Better Tomorrow" has been released for 19 days, and it will be released in about ten days.
Moreover, it is not just the film "Journey to the Stars" that is putting pressure on the schedule of "Better Tomorrow". There are also other films being released during this time.
The box office of "Better Tomorrow" has now fallen to third place. The first two are "Journey to the Stars" and "The Chaser". The latter is also a new movie that was just released two days ago. Although The total box office will definitely not surpass "Better Tomorrow", but after all, it is a new movie and has a high film schedule, so the single-day box office can still beat "Better Tomorrow".
The current daily box office of the three movies is at the level of 20 million, 8 million and 4 million respectively.
However, under the constant pressure of the previous two movies, "Better Tomorrow" seems to be the hero's twilight.
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PS What’s interesting in this chapter is that when I write it in the book, I will include my name. This is called “naming and praising”. Everyone is welcome. Continue to leave messages enthusiastically.