Monday, June 13th.
Tengda Game Department.
Not long after he started working, Min Jingchao hurriedly came to see Li Yada and Bao Xu.
"Sister Li, Brother Bao, it's not good!"
"Shangyang Games has a new trick!"
"Since last weekend At first, it seems that a large number of Internet cafes have reached an agreement with the ioi national server. Anyone who plays ioi in an Internet cafe can get a reduction in the Internet fee after accumulating a certain amount of time!"
"Also, it seems that there is an agreement on the Internet! Several well-known game UP owners are also uploading ioi's new hero introductions, tutorial videos, etc., and many well-known game websites are also promoting it."
"It seems that they are trying to compete with us. Money!"
Li Yada was stunned for a moment and said, "Don't panic, when did you just say this started?"
Min Jingchao After thinking for a while: "There were signs of large-scale activity since last Saturday."
Bao Xu, who had been silent, said: "They work overtime on weekends, can we report it to President Pei? Force them to spend these two days Compensatory leave?"
Min Jingchao was stunned for a moment, and then his eyes lit up: "Huh? Yes, if we give them compulsory leave for these two days, can't we get it back?"
Li Yada shook his head: "It doesn't seem possible. Yangyang Games should not make such low-level mistakes that we have caught."
"They were probably already arranging these things on Friday. We have normal rest on Saturdays and Sundays, but video UP owners and Internet cafes can implement these measures on weekends.”
“In this way, we can do a good job without violating the company’s regulations. We are ahead of the curve because of the time difference."
Min Jingchao: "...Sure enough, the most difficult ones are our own people."
Except for the people in our own department, there is no one else. Can you think of taking advantage of the weekend break to get a head start?
Except Brother Bao, who else would have thought of making up for this time difference by reporting overtime?
It can only be said that under Tenda’s company rules, the game between the two departments has become so psychedelic...
Li Yada continued: "According to common sense, they have probably already I have arranged a work plan before getting off work on Friday, and I am definitely working hard to contact more Internet cafes and UP owners to launch a full-scale offensive."
"And...the information found so far is basically the same. They are all large chain Internet cafes, which shows that they have adopted the most efficient method to directly negotiate cooperation with these large chain Internet cafes and provide favorable conditions."
"In this way, everything can be done. The executives of chain Internet cafes will ask all their own Internet cafes to promote ioi. After all, the more they promote, the greater the benefits they will get!"
"Although it is only a weekend, we are already far behind. ”
Min Jingchao’s expression became more solemn.
HeHe had just learned about this matter. From Li Yada's analysis, it seemed that the problem was much more serious than he thought.
"Then...what should we do?" Min Jingchao asked.
Li Yada thought for a moment: "Don't panic. What did Mr. Pei teach us? When encountering difficulties, don't always think about using overtime, time or manpower to solve them."
" Just like Mr. Pei said, there must be a better solution!"
Min Jingchao nodded and listened carefully.
For him who is inexperienced, this is indeed a very serious challenge, but for Li Yada, who has seen many storms and waves, as long as he draws wisdom from Mr. Pei, there will always be a solution to everything. .
Li Yada thought for a moment and said methodically: "First of all, the problem of money can only be solved with money. Tengda can be successful only by daring to spend money. The promotion has now entered a white-hot stage of real swords and guns. If the other party is burning money, we can’t help but spend it.”
“We will immediately spend all the funds we can to compete with them! We can also spend money on Internet cafes, UP hosts, and website resources. Buy it with money!”
“If we simply burn money, we can only mobilize 50% of the department’s profits. Tenda Games’ profits are more than those of Yangyang Games, so there is no need to worry about funding issues.”
Bao Xu, who had been silent all the time, said: "Zhangyang Games can't be so stupid. They probably know that they can't burn us with money, so maybe they have a backup plan?"
Min Jingchaoyi Stunned: "Backhand? What other backhand could there be? Is it possible that they directly asked Mr. Pei for money?"
Bao Xu said: "This possibility completely exists. If Mr. Pei wants to If we carry out the Gu-raising tactics to the end, if we don't kill or cripple ioi at once, our attitude will definitely change."
Min Jingchao was stunned and realized that this possibility was real. exist.
Li Yada nodded: "This is the second point I want to say."
"In order to ensure everything is foolproof, we have to work hard in other aspects. We can't just think stupidly." Hehehe is burning money."
"To put it bluntly, this promotion war is about grabbing promotion resources. Whoever grabs more promotion resources will have the upper hand."
" Burning money is just a way to grab promotion resources. In addition to burning money, we can also use other methods."
"For example... we tell stories to these people."
Min Jingchao was stunned and didn't understand: "Tell a story? What story to tell?"
Li Yada explained: "Actually, our current situation is very similar to the investment industry. We are trying to win the favor of investors. , Either we have real products and profits, or we have strong storytelling capabilities to convince investors that we have better prospects.”
“Similarly, we will open all offline Internet cafes. Win over all the online UP owners. In addition to money, you can also tell them stories and let them clearly see GOG.There are better prospects. ”
“Once they believe our story and are attracted by the long-term benefits, they will not rebel even if the price of Yangyang Games is increased in the short term! ”
“Once this is done, the future we promised will inevitably come true, and it will become a closed loop. "
Min Jingchao suddenly realized: "I understand! As long as everyone believes that GOG will win in the end, then they can gain greater benefits in the future by promoting GOG. Since our short-term interests are insufficient, let us use long-term interests as weight and a blank check to lure them into siding with us! "
"I will arrange for people to contact these chain Internet cafes and UP owners one by one..."
Li Yada raised her hand: "Don't worry. Learn more from Mr. Pei and don’t be impatient in doing things. ”
“When you encounter this kind of problem that has already found the answer, you must not be too busy to solve it. Think about it again and see if there is a way to solve it better. "
"How do you think Mr. Pei has been strategizing all this time? The key is to think more. This plan is obviously not perfect yet. "
Min Jingchao continued to listen carefully.
Li Yada said: "Are you going to persuade everyone one by one now and start a war of words with everyone? They have already received benefits from Yangyang Games. If you try to persuade them now, how much effort will it take to persuade them? ”
“You can advise me, there are already three games developed in Yangyang Games, how about you race the tortoise and the hare here? ”
“You have to learn to find key nodes and opinion leaders. Concentrate on converting these opinion leaders first, and then do the work of others, and things will go smoothly. "
Min Jingchao: "Opinion leader? "
Li Yada nodded: "Who are the opinion leaders in Internet cafes? "
Min Jingchao frowned and thought hard: "In terms of market share, it's really hard to say. But... GOG and ioi are both backed by the big tree of Tenda. To put it bluntly, this is a civil war between Tenda. Then, Tengda's true intention is the most critical. ”
“It’s Moyu Internet Cafe! The attitude of Moyu Internet Cafe represents the true attitude within Tenda. Once Moyu Internet Cafe fully switches to GOG, other chain Internet cafes will definitely be affected! "
Li Yada smiled slightly: "Congratulations, you are getting more and more into Mr. Pei's thinking field. "
" Be cautious in your assumptions and bold in your verification. Moyu Internet Cafe is probably the only solution Mr. Pei has left for us. ”
Min Jingchao nodded: “Okay, I’ll go find Xiao Peng right now!” ”
Li Yada raised her hand to stop him: “You are the person in charge. If you want to stay in the company to coordinate the overall situation, Brother Bao, you’d better go there in person.” "
Bao Xu nodded silently.
Obviously, he understood all the contents that Li Yada could analyze.
To convince Moyu Internet Cafe , although Min Jingchao is the person in charge, his words are still not enough.
The veterans of Tengda Games have to take action, and the weight is sufficient.
"So, where should I find him?" Bao Xu asked.
Min Jingchao flipped through his phone: "Recently he seems to be busy with Moyu Internet Cafe 3.0, I'll send you the address."
"By the way, Xiao Peng came to see me before, Let me make a small program that can control the RGB lighting of the main chassis based on the game data in GOG. This may be used as a bargaining chip. Brother Bao, you can consider it."
......
Moyu Internet Cafe 3.0.
At this time, Xiao Peng was in pain.
I just finished bragging to Zhang Yuan last Friday, and I was so arrogant that I completely predicted Mr. Pei’s next move, and even Zhang Yuan was frightened.
As a result, the prediction was wrong!
On Friday, Yangyang Games had come over and offered very generous terms in exchange for Moyu Internet Cafe to cooperate with the ioi national server, including free trials of some skins when playing games at the Internet cafe, and exemptions for a certain amount of accumulated time. Internet fees, etc.
Xiao Peng did not agree immediately, but said that he would think about it for two days and reply on Monday.
Because some settings of the entire Moyu Internet Cafe 3.0 are made according to GOG!
For example, the RGB lighting on a computer can only have this cool effect when playing GOG. If all Internet cafes promote ioi, the vast majority of ioi players will not have all the lights white. Blind?
Moreover, I also agreed with Zhang Yuan to invite people from GOG to play an exhibition match. If it is to promote ioi, what is going on with this GOG exhibition match?
Of course, you can also promote both.
But what troubles Xiao Peng is Mr. Pei’s attitude here.
Whose side is Mr. Pei on?
Mr. Pei is magnanimous. Even if he is on the wrong team, he does not have to worry about being cheated. However, if being on the wrong team affects Mr. Pei’s long-term future plans, then this is a huge sin.
So, Xiao Peng was in pain and didn't know what to do for a while.
At this moment, his phone vibrated.
Xiao Peng's eyes lit up when he saw this message from Min Jingchao.
It’s finally here!
The person who can represent Tenda Games and interpret Mr. Pei’s true intentions is here!