At the same time, Shanghai Airport.
Lu Xiaoping just got off the plane and got on the special car sent by Shengyun Group to pick him up, but at this time his brain was in a state of confusion.
"What is going on?"
"Who can explain to me what the plot of this game is and what is Mr. Pei thinking?"
p>
Lu Xiaoping felt that he was completely confused.
After returning to Fanqi Media, Lu Xiaoping has been busy with the promotion of new movies. He has been busy these days.
The movie "The Future You Choose" from Tenda Group has not been officially released yet, so although Lu Xiaoping attaches great importance to it, he does not pay much attention to it.
Anyway, this movie has already won an award, so it must have real material. In the end, this will definitely be a real fight with real swords and guns. There is no point in worrying about it in advance. The result will definitely be revealed after the two movies are released.
Lu Xiaoping is also full of confidence in his own movies.
He didn’t care too much about the game. Although the game has the same name as the movie, it is not in direct competition with Fanqi Media. It's not worth paying too much attention to.
But just after the game was officially released today, a lot of information about the game was directly thrown into Lu Xiaoping’s face.
What shocked Lu Xiaoping the most was that Tenda Group actually played the villain in this game and acted as a real monopoly consortium.
This is so fucking outrageous!
And no matter how hard you search, you can't find any images of other companies in the Anti-Tengda Alliance. There are indeed several large consortiums that support the resistance in the game, but regardless of the Judging from the appearance of the image trademark or the person in charge, there is no clue.
If you have to use force, it is similar to the companies that are closer to Tenda, such as Tianhuo Studio, Shenhua Group, Fuhui Capital, etc.
In short, Tenda Group came to the game to be the villain and was defeated. The entire game did not mention anything about the anti-Tengda Alliance.
This made Lu Xiaoping feel very painful, as if he hit the air with all his strength.
Originally, he and Nie Yunsheng judged that since this was a cyberpunk satirical theme, Tenda Alliance would definitely insinuate many anti-Tengda Alliance companies as villains to highlight the importance of its own actions. , but I didn’t expect that all such predictions came to nothing.
There was a crazy campaign online, but after the game came out, everything turned around instantly.
Those posts that were used to build momentum have turned into very funny performance art, which will be laughed at by countless people.
That’s right, it’s not abuse but ridicule.
If you look through the discussions among netizens, you will find that the anti-Tengda Alliance’s calculations were wrong this time, and it has caused great embarrassment in public opinion.
“There were so many people saying that Tenda Group wanted to use “The Future You Choose” to influence other companies.If you want to crack down on your reputation and make a statement, these people should come out and run around. ”
“It made me laugh. These people are too pretentious! The Tengda Group didn’t mention this at all. "
"You trash companies still want to appear in games produced by Tenda. Do you know what Tenda's games and movies are? That's art, and not just any cat or dog is qualified to make a cameo. "
"These people are frantically attacking Tengda Group, cutting off dissidents, and are narrow-minded, but in the end they discovered that the narrow-minded ones were clearly themselves. With the worst possible intentions, Tengda has a broad mind and is very generous, so he went in and became a villain. ”
“Are the companies in the Anti-Tengda Alliance all suffering from paranoia of persecution? ”
Seeing the ridicule from these netizens, Lu Xiaoping felt that he had an old blood clot in his chest and almost spit it out.
Especially when he thought that Mr. Pei had gone out of his way to inform Nie Rensheng first posted on Weibo and then contacted Nie Yunsheng in private, trying hard to tell Nie Yunsheng that Tenda Group really did not plan the anti-Tengda Alliance and Nie Yunsheng in the new games and movies.
But Nie Yunsheng just didn’t believe it. /p>
Not only did he not believe what Mr. Pei said, but he thought it was Mr. Pei’s trick.
The result was: How high did he jump before? , how miserable it is now.
What makes Lu Xiaoping even more desperate is that the movie has not yet been released.
The world view of the game and the movie are basically different. Relatedly, Tenda Group has made a guest appearance as a villain in the game, so it is probably a villain in the movie.
You can't be a villain in the game and become a decent guy in the movie. That's not schizophrenia.
If you think about it this way, then all the plans currently adopted by Fanqi Media for Tenda Group’s new movie will be invalid, because the enemy’s strategic intentions have been given away from the beginning. Wrong guess.
It’s fundamentally wrong, so what’s next?
This made Lu Xiaoping feel very passive and he began to seriously consider the promotion of the entire movie. I need to make some corresponding adjustments to my strategy, but I feel like I have no idea where to start.
While I was thinking about it, the headquarters of Shengyun Group arrived.
Lu Xiaoping hurriedly came to Nie Yunsheng’s office. In the office, I discovered that Zheng Hao and several other company bosses or senior executives were obviously fooled by Mr. Pei's game and were discussing countermeasures. >
Nie Yunsheng, the biggest scapegoat, didn't look very good at this time. When he saw Lu Xiaoping coming, he quickly stood up and asked Lu Xiaoping to sit down to relieve the awkward atmosphere.
"I can only say that Mr. Pei is a master of psychological warfare, and I was indeed fooled by him. It's really hard to guess what this person is thinking. ”
“But the matter has come to this, we still have to find a way to solve the problem, otherwise we will callAll the preparation work before the movie was released was in vain. "
"If you have any good ideas, please tell us quickly. This is about our last resort. ”
While being honest, Nie Yunsheng unknowingly threw the pot away from him and held it in the air.
Others certainly felt it too, but This critical juncture is not the time to divide the pot, we still have to solve the problem.
The only solution this time is to counter Tenda when Tenda has already mastered comprehensive advantages in all fields. The alliance launched a desperate counterattack.
If it fails again, the Anti-Tengda Alliance can really get rid of it.
Lu Xiaoping also thought a lot along the way. So far, he is the only one who comes up with ideas.
“I think we have to move in now. ”
“Continuing to adhere to the previous strategy is tantamount to seeking death. We attack that Tenda uses games to hack other companies, which is to make a statement, to eliminate dissidents, and to discredit other law-abiding companies. These arguments are completely untenable now. ”
“But we can use the other party’s counterattacks to make some articles. ”
“Many people on the Internet are now praising Tenda Group’s self-defeating spirit. After all, Tenda Group has indeed put its own image into the game, becoming the final villain. ”
“But this is also something we can exploit and attack. ”
“That is to say, Tenda Group’s self-deprecation is actually not profound, and it is even a kind of self-beautification. ”
“If this game can be interpreted as Tenda Group’s beautifying propaganda of itself, then its other connotations can be eliminated and lay the foundation for the success of our movie. ”
Nie Yunsheng and other bosses couldn’t help but see hope and dawn.
It sounds like this is indeed feasible.
Currently anti-Tengda What the Alliance is most worried about is that the failure of the public opinion battle during the game will have a negative impact on the subsequent movie. So the current strategic goal is to at least reduce this negative impact and pave the way for the movie.
Now some players on the Internet want to praise this game as a masterpiece and extend the popularity of the game to movies, but what they have to do is to constantly suppress the connotation of this game, making this game seem very superficial. Then he lifted up his own movie.
Everyone looked at Lu Xiaoping: "But from what angle should we attack this game? "
After thinking for a moment, Lu Xiaoping said: "I briefly watched the video of this game. Generally speaking, the overall plot arrangement of this game has some similarities with the movie, so I tried to analyze its connotation in a movie way. ”
“I think that although this game portrays Tenda Group as the ultimate villain on the surface, in fact Tenda Group is more like an insignificant villain.innocent victim. "
"Especially in the plot, the person in charge named Wu almost made it clear that although Tenda Group has a monopoly, it has not used this artificial intelligence system for military purposes, nor has it been used in the military. There is no excessive intrusion and control over ordinary people. "
"In other words, as a monopoly group, Tenda Group still retains the bottom line of conscience, and it is this conscience that caused them to suffer failure. And the head of the company hidden in the resistance army actually seized this power and stole the fruits of the resistance army's struggle. It is conceivable that in the future, it will inevitably develop into a worse monopoly than Tenda Group. Chaebol. "
"So I think this is a kind of overt derogation and covert praise. On the surface, it makes a self-defeating gesture to make Tenda Group a villain, but in the details, it tries every means to beautify Tenda Group. Let everyone have a subconscious feeling: Tenda Group may not look very good, but it is still the best among all companies. ”
“Those companies clamoring to reach Tenda Group will end up worse than Tenda Group. ”
“Once the audience has this subtle subconscious mind, it will be a double gain for Tenda Group. "
"On the one hand, it has gained popularity, traffic and reputation through self-deprecation, and on the other hand, it has established such a subconscious mind in the hearts of the audience, making Tenda Group always one level higher than other companies. ”
“In short, it’s all a conspiracy! "
"But because of this, we can counterattack this. We can find ways to unravel the hidden intentions in this game and expose Mr. Pei’s conspiracy. And analyze the superficial ideas in this game. ”
“If a cyberpunk theme is not criticizing the big plutocrats but actually praising the big plutocrats, then the meaning of the existence of this work itself will be eliminated by us. "
"In this way, the movie "My Property" can naturally completely surpass Tengda's works in terms of concept. Whether it is a game or a movie, it will completely crush it! ”
“This is turning crisis into opportunity! ”