Chapter 903: Follow other people’s paths and leave others with nowhere to go.

"Total solution provider? "

Speaking of this, Qing Yun almost bit her tongue.

I almost talked about smart manufacturing and intelligent manufacturing.

Qin Xiangyu was sitting on the leather chair in the office, tapping the armrests with his fingers unconsciously, his eyes revealing endless reverie about the future.

Qing Yun’s words echoed in his ears, and every word seemed to open a door to a new world.

He began to realize that the field he was about to enter was much broader than he had imagined.

"Total solution provider..." Qin Xiangyu muttered to himself, seeming to chew on the deep meaning behind this phrase.

"In other words, if I master this factory construction process and understand it thoroughly, when others have needs, can I copy it? Provide them with a full set of services?"

He knew that his words had sown seeds in Qin Xiangyu's heart, and what he needed now was proper sunlight and moisture for the seeds to take root and germinate.

As for whether Qin Xiangyu’s understanding was correct...

Yun Emperor thought for a while and felt that there seemed to be no big problem with this understanding, so he nodded.

“That’s right, uncle. Once you have mastered the construction skills of high-end electronics factories, you will no longer be a simple builder, but a supplier that can provide overall solutions.

At this point, he shrugged, "You should also know that from now on, everyone. Various electronic factories are definitely springing up in our country.

If I want to develop, it will definitely lead to the prosperity of the entire industry chain. You have mastered the current highest-level semiconductor-grade electronics factory construction technology. , Isn’t it easy to build other electronic factories?

The most important thing is that your fee collection model will be different in the future.

In the past, Huaxi Hopu could only earn money from the construction industry. Profit assessment, if you do this, the charging chain will become longer."

Qin Xiangyu thought for a moment, and then slowly said, "This is indeed a good direction, brother-in-law, do you really think I can do it. Have you learned this?"

Qing Yun smiled and encouraged: "Brother, you have to believe in yourself. During your time in Yanhuang Group, you have proven your ability to accept new things and Challenge.

I believe that as long as you are willing, there is nothing you can’t learn. It’s not about making chips. In the final analysis, it’s about cooperating with equipment installation.”

Of course. , it is definitely not that simple, but if it is complicated, this guy will retreat again.

Emperor Yun was also a little helpless towards this uncle.

Qin Xiangyu has a very clear understanding of his own abilities, so he does not act blindly, so in his previous lifeHe can be a stable king.

But because of this, don’t expect him to take the initiative on the new track.

Qing Yun spread his hands, with an expression that seemed to say, "When the child is grown, the sky is high and the birds can fly."

"So, uncle, it's your turn now." It's time to make a choice. Do you want to stay in my warm little nest for a while, or do you want to go back to your hometown and show your talents?

The advantage of the former is that if you make any mistakes, I will be there. Pay the bill.

The advantage of the latter is that you can quickly cultivate a team that truly belongs to you." Qin Xiangyu thought for a while, his brows gradually relaxed, "I still decided to stay. Yanhuang Group, learn first and then practice.”

He feels that staying in Yanhuang Group, learning first and then practicing is a safer choice.

After all, there is already a mature environment and team here, which allows him to master the required knowledge and skills more quickly.

Then...

It was the time when King Qin Xiangyu returned!

Qing Yun rolled her eyes at him, "That is to say, I, my brother-in-law, will pay the bill."

Qin Xiangyu chuckled, with a rogue look on his face: "Brother-in-law, isn't it just using Are you here to do this? Do you think you bullied my sister for nothing?" Upon hearing this, Emperor Yun said fiercely, "Swipe your card at the Sixth Bathing Center."

After all, he knew very well that Qin Xiangyu needed not only to learn new knowledge, but also to try and make mistakes in a safe environment, so that he could grow up faster.

After joking for a while, Qin Xiangyu handed over the last folder in his hand,

“This is the application for funding for the selfie stick in Jincheng and the plan to prepare a new company. That guy Liu Jianhong did it all independently."

Qing Yun took it and looked at it carefully, with a smile on his lips, "Don't give him credit for doing it independently, it's probably all done by Man. It was completed under the guidance of Man's father."

Qin Xiangyu smiled and said, "It's already pretty good. Frankly speaking, it's much better than when I first took over."< /p>

He is the second generation of rich people, but he is not stupid. He knows very well that this is his cheap brother-in-law's own iron team, just like his father's old brother.

Yun Emperor grinned, but he still made a few comments and returned the folder to Qin Xiangyu, "Call it back and ask him to redo it with harsher words."

After Qin Xiangyu took the folder, he was not surprised and nodded to express his understanding.

Talent naturally needs to be polished. As a leader, the process of cultivating talents is like polishing gems, which requires patience and precision.

However, at this moment, he hesitated, tapping the folder with his fingers, and finally asked the doubts in his heart.

"Brother-in-law, there is a question I have always wanted to ask you." Qin Xiangyu said with obvious curiosity in his tone."Why do you never do consumer demand research and just launch the product?"

At this point, he waved his hand, "I'm not questioning the prospects of selfie sticks.

I can see that this is very promising, and it will definitely be a necessity for people of all ages and genders to travel in the future.

But what I find strange is that all of your products are always designed for consumption without any consumer research. The products that users want.”

Whether it is the b-side, g-side, or c-side, users are actually consumers.

In Qin Xiangyu’s view, not to mention tax control machines and government affairs machines, this is the accumulation of top industry software.

MP3 players and game computers are all existing concepts. Although it is just a pretense, they are indeed well received by the market, and Qin Xiangyu knows very well that Yanhuang will definitely launch these two products in the future.

A pretense will eventually turn into a warm-up.

The strangest thing to him is the birth of Qing Yun's "guerrilla artifact" mobile phone and selfie stick.

He knew very well that this guy had not done any demand research at all. He just figured it out in his own mind and just jumped on the horse.

This is amazing.

Qing Yun smiled slightly when he heard this. He leaned back on the chair and crossed his hands on his chest, looking very calm.

"Brother, I will never go Do consumer research, because consumers never know what they want."

Qin Xiangyu was immediately stunned when he heard this, "You..."

He wanted to say, How confident does this guy have to be to say such shitty words!

Emperor Yun was also happy when he saw this.

It can only be said that his rebirth was untimely for Steve Jobs.

Walking others’ path and leaving others with nowhere to go is a necessary skill for reborn people.

Qing Yun smiled and said, "Brother, let me give you an analogy.

For example, more than a hundred years ago, if Mercedes-Benz wanted to conduct consumer research , how do you think transportation should be upgraded?

So, what will happen? "

Qin Xiangyu said slowly, < /p>

"In that era, consumers might say, I hope the carriage we ride on can be faster and not so bumpy. This is very possible, right?"

Qin Xiangyu After thinking about it, it seems that this logic is correct.

Qing Yun continued, "Okay, if you get this kind of consumption research conclusion, you will definitely focus on the carriage.

Then, at this time, you may Put all your efforts into optimizing the use of the carriage, making the carriage seat more comfortable, allowing the horse to eat better feed, become stronger, or change the horse breed.

Because this is the logic of your business evolution.

If you follow this theory, then.It will never be possible to create a new species like the automobile. "

Qin Xiangyu was smoking there with a constipated look on his face. According to logic, it seems to be the case.

Qing Yun chuckled, "So, for us, we The important thing is not to discover what consumers say a carriage should be.

Rather, we must pay attention to the two fundamental needs and demands of consumers: "faster" and "comfortable".

Then, the direction and logic of business evolution that you think about at this time will focus on how to use more means to realize consumers’ needs for faster and more comfortable products.

Therefore, a new track for automobiles in the field of transportation will be born.

So, from this perspective, it is true that many of our entrepreneurs today tend to fall into a horse-drawn trap in their judgments about the future direction of the industry.

What we often focus on is consumers’ basic demands on whether the current product can be better, but do not pay attention to the demands behind this product.

For example, if an instant noodle company asks consumers, what kind of instant noodles do you think they want to eat in the future, consumers may pay attention to the fact that I need to eat fresher, more diverse tastes, and more. Cheap instant noodles.

So should my strategy be that in addition to the spicy beef noodles, I should also create Laotan Pickled Cabbage Beef Noodles, or create another instant noodles with some other flavor? The focus has been placed on top of the latter.

At this time, you will find that the competitors of instant noodles may not be another brand, but may be a new category or new variety that will appear on the next wave of tracks.

So, when we look at future trends, the focus we capture is not the consumer demand for my current product, but the true demands for the functional attributes behind my product. This is The ultimate direction of industrial upgrading.

So, when we see future industry trends, we must pay more attention to the needs behind consumers. "

At this point, Qing Yun shrugged, "What I do is based on an in-depth understanding of market trends, technology development and consumer behavior, and then combined with our own technical advantages and innovation ability to create products that touch consumers' hearts and solve their pain points. "

Qin Xiangyu listened to Qing Yun's words and gradually understood his logic: "So, you decide the direction of the product through your own judgment and intuition, rather than relying on market research. "

Qing Yun nodded, "That's right. Of course, this does not mean that we do not do market research at all, but that we focus more on insight and innovation.

I believe that only through continuous innovation can we lead the market instead of being dominated by the market. ”

…Recent transcoding has been serious, which makes us more motivated and moreThe new one is faster. Please use your little hands to exit the reading mode. Thank you