We waited for more than an hour, until noon.
There was a young man outside the door. He poked his head for a long time, and finally pushed the door open and came in.
A waiter who had been waiting for a long time came forward immediately.
"Welcome! Do you want to surf the Internet or drink coffee?"
It seems a bit silly to ask this, but Moyu Internet Cafe is indeed a place that combines surfing the Internet and dining. Not so How else could I ask?
The young man obviously saw the cool computer configuration inside through the glass and guessed that this was an Internet cafe, so he came in.
"How much does it cost per hour?"
The waiter answered truthfully: "Ten yuan."
The young man was a little confused and still I thought I heard it wrong: "Huh? I asked about the general area, not private rooms."
"That's right, sir, the general area costs ten yuan an hour. We don't have private rooms here."
< p>The young man was obviously speechless: "Are there any discounts for applying for the card?""Yes, after applying for the card, you will get 10% off drinks." The waiter enthusiastically handed over the menu.
The young man glanced at it and his body swayed obviously.
What the hell!
On the front are a variety of drinks and cocktails, all of which cost 40 to 50 yuan a cup.
The back is home-cooked dishes, such as tomatoes and eggs, fish-flavored shredded pork, etc., which are not cheap!
I can’t even buy this at 10% off!
What’s more, with your Internet cafe membership card, you don’t get a discount on the Internet, but you get a discount on drinks. What kind of ridiculous behavior is this?
The young man coughed twice: "Sorry, my family is poor, please say goodbye."
He turned around and went out.
Several waiters looked at each other.
This...
I really want to hold him back.
But Mr. Pei has said that service should be as natural as the spring breeze!
Just like the spring breeze caressing your cheeks, let customers feel your presence, but don’t make your presence too strong.
So, several waiters had no choice but to hold back.
Soon, at noon, the flow of people gradually increased.
Many people also came to inquire about the price.
As a result, three or four people came, and all of them, like the young man before, gave up after hearing the price.
Some people whispered: "It's a steal!"
Zhang Yuan has been standing at the bar, preparing to perform his bartending skills.
As a result, not to mention ordering drinks, no one even came in to surf the Internet!
"Brother Qian, this is not okay!"
Ma Yang saw it and was anxious in his heart.
The start is so bad, how can we fix it!
The more deserted it becomes and the less people come, wouldn’t it be a vicious cycle?
Pei Qian also nodded solemnly.
“Well, that really doesn’t work.”
"Come here, make a sign and post the price list at the door!"
"Everyone comes in and asks for the price and then leaves. How unreasonable."
"Let them You know the price at the door, so you don’t have to come in and ask and then leave, which is a waste of time.”
“If you think it’s expensive, just don’t come in. It saves everyone the trouble.”
Ma Yangren. They were all dumbfounded.
Is this what you mean by "it really doesn't work"?
It’s okay if you don’t put up a sign. If someone comes in and asks about the price, they may be embarrassed to leave under the watchful eye of the waiter. This will also leave some thin-skinned customers.
Hang up a sign, and people will leave after looking at the sign outside, and they won’t even come in again!
Wouldn’t this drive away some thin-skinned potential customers? !
Ma Yang was a little resistant.
Pei Qian saw his hesitation and urged: "Go quickly. This kind of thing that benefits others and benefits yourself, why are you hesitating?"
Ma Yang reluctantly Stand up and arrange for someone to customize the brand.
Pei Qian continued to drink coffee.
It seems like ordinary coffee is a bit sweeter!
......
In the afternoon, there were finally customers.
Two young men who looked like the second generation of rich people came to surf the Internet together. After looking at the prices at the door, they obviously hesitated. However, after a little entanglement, they still walked in and sat down in the Internet cafe area.
A few white-collar-looking people sat down in the coffee area and ordered a cup of coffee.
This was also within Pei Qian’s expectation.
Although this place is not a serious business district, it is still next to a fringe business district, just one street away from the shopping mall.
People come and go, and it is inevitable that someone will stop by for a coffee or something.
A good Internet cafe, even if the price is exaggeratedly high, will not have a single customer. That scenario is too beautiful to be realistic.
With a few customers, it is completely acceptable.
As long as the quantity is controlled to a certain amount so that the income cannot cover the cost, that’s fine!
Pei Qian kept watching until night.
A few people came to drink, and Zhang Yuan also went on stage to sing two songs, so the atmosphere was pretty good.
It is not as deserted as during the day, but there are still very few people surfing the Internet at the Internet cafe.
Pei Qian made a rough estimate and found that this income might not be enough to fill his teeth.
Great!
Everything is according to plan!
Pei Qian stood up and prepared to go back.
Ma Yang was obviously a little hit and a little depressed.
Such a good computer, such a great environment, but on the first day of opening, it was deserted!
This made Ma Yang a little bit unacceptable.
Pei Qian suppressed the smile that could not be suppressed at the corner of his mouth, and comforted: "It's okay, it's just the first day. Ma, youRemember, this is the long-term layout of Tenda Group! ”
“Don’t talk about one day, it doesn’t matter if you lose money in the first three months or half a year! It will get better gradually, understand? "
Ma Yang nodded, but obviously didn't listen much.
Pei Qian couldn't say too much, he just patted Ma Yang on the shoulder and left happily.
……
……
Sunday, March 14th
In the evening. Yuan and Ma Yang found a table by the window on the second floor and sat down, looking a little solemn.
Zhang Yuan was writing and calculating while holding a pen and paper. >"The rent is 315,000 a month. ”
“We are a water and electricity business, and the water and electricity bills, purchase of various materials, and losses cost more than 10,000 yuan a month. "
"The salary adds up to more than 60,000 yuan a month. ”
“In other words, if our Internet cafe does nothing for a month, it will cost us 400,000 yuan! ”
“Moreover, the Internet cafe’s initial investment in computers, equipment, decoration costs, etc., is also in the range of 2 million. "
"Based on our turnover in the past three days, it is not even comparable to that of a small cafe with an average area of more than ten square meters. Based on the current situation..."
"Don't Speaking of getting back the money, I'm afraid I will have to lose more than 300,000 yuan a month..."
Listening to Zhang Yuan's calculation, Ma Yang's long face turned pale.
This Damn... Isn't that too exaggerated?
But considering the business situation these days, this number is quite reasonable.
There are really too few customers! p>
There are dozens of machines in the Internet cafe. Not to mention it is full, there is often only one person playing in a row of computers!
And the time for playing is not long
p>The situation in the cafe can only be said to be slightly better, there are a little more people.
But many people come and order a cup of coffee and sit there all day, without spending much money.
What’s even more frightening is that even so, not even half of the seats in the coffee area are occupied, which shows how bleak the business is.
Not many people come to drink at night! , even when Zhang Yuan came on stage to sing a song, not many people applauded or applauded.
It was simply embarrassing!
So these two days, Zhang Yuanhe Ma Yang is extremely worried.
Moyu Internet Cafe loses 300,000 yuan a month, which means that 10,000 yuan is gone without doing anything in a day.
< p>This is simply a bottomless pit!How many people can resist doing this?
Zhang Yuan said: "Brother Ma, you have a close relationship with Mr. Pei, do you want to go with him?" He said, we can't go on like this, we have to think of a way. "
Ma Yang said with a bitter face: "Brother Qian said, let us calm down, no matter what, we will see the situation in a week. ”
"A week later..."
Zhang Yuan looked at the date. Next Sunday is the 21st.
It feels like...every day feels like a year!
"Hey, okay. Since Mr. Pei said so, let's take another look."
"The key is, Mr. Pei won't let us send people to distribute leaflets, either. You can't lower the price, this..." Zhang Yuan said he couldn't understand this.
Obviously there is still a lot of profit margin!
Reduce the Internet fee, make the drinks cheaper, and organize an activity to recharge the card...
This matter is not unsolvable!
But I don’t know what Pei always thinks, and he doesn’t want to do this.
So Zhang Yuan had no choice.
There is a problem with pricing, and it will be useless no matter how much we improve it elsewhere!
"We should listen to Brother Qian and see again in a week."
Ma Yang didn't think too much, he was sure of one thing. Since Pei Qian specifically told him, Then do it honestly and never make your own decisions.
"This is the only way."
Zhang Yuan is a little worried and doesn't know how many more months he can earn from his salary of more than 10,000 yuan...