The next day.
Pei Qian sent a document to Lu Mingliang.
"Just do it like this."
Pei Qian was very reassured by Lu Mingliang's obedience.
Since the beginning of the development of "Game Producer", Lu Mingliang has always faithfully implemented Pei Qian's requirements. He even did the dubbing when Pei Qian asked him to do it.
Pei Qian is very satisfied with this characteristic of Lu Mingliang.
An employee who doesn’t cause trouble is a good employee!
Lu Mingliang opened the document sent by Pei Qian, which mainly talked about three parts.
They are: which video authors to promote, the manuscripts for promotion, and the cost of promotion.
It can be said to be quite detailed.
Lv Mingliang read it from beginning to end.
"It's over, why can't I understand Mr. Pei's intention at all!"
Lu Mingliang was a little panicked. In the past, he could guess a little bit of Mr. Pei's intention, but now , I don’t understand it at all!
Every sentence in this manuscript is very clear, but when put together, why is it so difficult to understand?
First of all, which video authors are you looking for to promote?
Lu Mingliang took a look and saw that these video authors were of all kinds, from all fields, even those in the beauty section!
However, these video authors are all the type who are neither shy nor popular, very famous, none of them!
The most famous video author here who has something to do with games is "Qiao Laoshi" Qiao Liang, the same one who complained about "Lonely Desert Highway" before.
But Mr. Pei specifically made it clear that this video cannot be posted in "Trash Game Complaints" but must be posted in "Recommended New Games of the Month".
On the surface, this is a reasonable request.
Because "Garbage Game Complaint" is full of garbage games, using this series of videos to advertise may have the opposite effect.
So Qiao Liang specially opened a column called "New Tour Recommendations for this Month" just for lunch.
However, if you actually look at the popularity of these two series of videos, you will find a problem.
"New Game Recommendations of the Month", a series of videos specially designed to catch up with friends, has less than one-tenth of the views of "Trash Game Complaints"!
With such a huge difference in popularity, even if it is advertised, what effect will it have?
Other video creators are even more outrageous. The video creators in the living area, beauty area, technology area...these are messy partitions. Even if they try their best to advertise, they can still give "Game Producer" How many real players does this game bring?
When advertising, pay attention to a conversion rate.
Most of the viewers who watch the video in the game area are players. When they see a good game introduction, they might search for it and play it. If one person plays the game a hundred times, that’s not bad;
But other partitions, thanFor example, the audience in the beauty area may be a group of girls who love makeup. Even if they think this game is good, they will basically not search for it. So what if it is played a million times? In the end, only one out of 10,000 people plays the game, which is very stiff.
So, looking at the mess of video authors on the list, Lu Mingliang felt a little tired.
But the more tiring thing is still to come.
Secondly, how to promote it.
Generally speaking, these video authors have a very distinct personal style when creating videos.
For example, some like to complain, some like to make jokes, and some are good at adding plots, special effects, etc.
So when Qiafan Video comes to your doorstep, it usually fully respects the creative wishes of the video author, provides only the required materials, and allows the video author to play freely in terms of content.
Of course, as Party B, the video author will inevitably want to break his head and satisfy Party A’s requirements one by one.
But no matter what, the creative autonomy of the video author must be respected. This is a win-win situation.
The document Mr. Pei gave me contains a general video commentary.
Whether it is the game area, beauty area, technology area, digital area...all video authors must follow the same commentary to create videos!
That’s all.
The key to this commentary was that it made Lu Mingliang’s brain hurt. He had never seen such a commentary that mixed Chinese and English and required tone and even ventriloquism...
< p>For example:"Wow, this is my exclusive ment, right?"
"It's really cool!"
"Hiss, hiss, hiss... (the sound of tongue flicking and swallowing saliva)"
"awese!"
"What a beautiful starting screen for the game! Just this starting screen, I I think it's worth...three thousand yuan, right?"
"OK, I try to treat this as an ordinary running action, don't glorify it too much...don't praise it too much."
"Wow I × 14 (continuously speaking)"
And so on.
After reading this commentary, Lu Mingliang fell into deep self-questioning.
Has my IQ... declined so seriously?
This video commentary, no matter how you look at it, is the ultimate insult to the video producers, right? ?
This kind of mixed Chinese and English way of speaking is already very bad. What's even more outrageous is that there are even requirements for onomatopoeia, and even 14 "dig lotus roots" can be said without missing a single one. ? ? ?
Is this because the video author doesn’t lose fans fast enough?
The last is the quotation.
There are different offers depending on the number of fans, but overall, these offers are very, very generous!
Pei Qian even prepared an extra sum of money, whichThe money is specifically used to increase prices!
Obviously, Pei Qian also expected that some video authors would refuse this higher-than-normal quotation for various reasons (mainly dignity or face).
It doesn’t matter if you refuse, I’ll give you more money!
Of course, there is no limit to the amount you can add, and the maximum amount you can add is 2 times the original quote.
At this price, it may be difficult for these video authors to refuse, because Pei Qian is looking for less popular video authors. These people have difficulty eating and do not care about feathers that much.
But for Tenda, this seems to be a lose-lose situation?
The author of the video will definitely be scolded by fans as a dog, and then he will lose followers like crazy and lose his reputation; Tenda spent a lot of money but did not have the recommended effect it should have, and lost money...
It is despairing to think about this kind of consequences.
“Calm down.”
“Mr. Pei must have deep meaning in doing this.”
“Don’t make your own decisions if you don’t understand. Just implement them honestly. Okay."
Lu Mingliang had no choice but to go to major video websites and contact the video authors on Pei Qian's list one by one.
……
……
In a rental house in the Imperial Capital.
Qiao Liang looked depressed and was eating a bowl of instant noodles.
It’s a bowl, not a bucket.
Because I can no longer afford barreled instant noodles, I can only afford bags.
Business has been sluggish recently!
It’s not that he doesn’t want to work hard, the key is that there is no good game material recently, no fun games, and no outstanding sand sculpture games!
In short, there is no way to gain popularity, and there is no way to create it yourself.
Moreover, there have been no advertisements for casual meals recently, which has made Qiao Liang's life difficult.
Even Qiao Liang plans to change his career.
Look at how popular "Mr. Pei's Daily Life" has become!
Qiao Liang was so envious that he couldn’t help but feel jealous. With such a large number of views, the Qiafan commercial would surely be a hit, right?
Qiao Liang was eating instant noodles and browsing the web page boredly.
Suddenly, he found a private message sent by someone in the backend of Fanshu.com.
"Hello, Qiao Laoshi, I am Lu Mingliang, the executive director of Tenda Games. I would like to talk to you about business cooperation. Is it convenient?"
Qiao Liang I didn't read the content in front carefully, but just stared at the words "Business Cooperation".
Is it convenient?
Of course it is convenient, so convenient!
I am almost starving to death, just waiting for this bite of food from you!
Now Qiao Liang is in a state of complete hunger and no choice but to eat. As soon as he heard that there was food available, he immediately became energetic.
Sent each other’s contact information and added friends at the speed of light.
“I don’t know how much the other party will give me.”
“How much should I quote? 1500? Isn’t it a bit high..."
Qiao Liang fell into reserve.
Unexpectedly, this guy named Lu Mingliang spoke first.
"Mr. Qiao Damn, 3,000 yuan for a video, okay? ”