At the same time as the interview at Tenda Network Technology Co., Ltd. was going on.
Dream Venture Capital.
Mr. Ma still didn’t come today.
Although Mr. Ma’s whereabouts have always been erratic, and the company has indeed had no money to engage in new investment projects recently, the fact that Mr. Ma did not come still made He Desheng and others feel a little worried.
If Mr. Ma loses interest in the game "Nine Guarantees One", many people may lose their jobs on the spot!
Even if you are not unemployed, but just out of favor, it means that your future career prospects are bleak.
So, these masters who play games with Mr. Ma professionally and engage in investments as a side job are a little anxious.
After going to work, the first thing He Desheng did was to open his mailbox and check his emails.
I sent the game modification suggestions to Zhidou Company last Friday. I should have received a reply today Monday, right?
Sure enough, there was an unread email from Zhidou Company.
He Desheng briefly browsed it.
I can only say that I am worthy of being a shareholder.
Zhidou Company had already responded to the email on Saturday. However, Yuanmengchuang was on vacation during the weekend and no one worked overtime. He Desheng did not check the email on the weekend, so I only saw it today.
But in any case, the reply was given within just one day, which is enough to show that the company attaches great importance to shareholders and domestic agents.
The email contains a lot of content, the tone is very polite, and it uses enough respectful words.
Although the tone is euphemistic, the subtext is very clear.
The translation is nothing more than the following three points:
Thank you very much to Dream Venture Capital for its support and love for ioi games.
Thank you very much to Dream Venture Capital for your valuable opinions on the game, which are very inspiring for our game design.
However, due to some reasons that are difficult to express clearly in the email, Zhidou Company cannot promise to make changes in this way, because game design is a very holistic issue. Of course, if conditions permit, these modifications are not completely impossible to consider.
After reading this rather official reply, He Desheng sighed silently and closed the email.
There is no way, this attitude is already very clear and cannot be changed.
Although Yuanmeng Venture Capital has shares in Zhidou Company and has obtained the exclusive agency rights in China, with this small amount of shares, it is impossible to point fingers at Zhidou Company.
What's more, Zhidou's attitude towards investors has always remained unchanged, and its determination to remain independent is quite firm.
It is great to receive such a polite reply in such a short period of time. If other companies had raised these opinions, Zhidou Company would probably not even pay attention to them.
If you think about it carefully, this is normal. On the surface, Yuanmeng Venture Capital is an investment institution. How could Zhidou Company change its goals just because of the advice of an investment institution?The content of the game that was considered acceptable so far?
Even if Tenda is behind Yuanmeng Venture Capital, but Tenda’s influence abroad is not that great, Zhidou’s answer will probably be the same.
In short, this road will not work.
If it is something else, then giving up means giving up.
Considering everyone’s livelihood, He Desheng felt that he must use games to regain Mr. Ma’s trust.
Since ioi is not good, are there any other similar games?
He Desheng thought about it for a long time and suddenly remembered.
"Is Tenda also developing a similar game?"
"Should the brother department be easier to talk to than Zhidou Company?"
He Desheng did not have Li Yada's contact information, but he was able to contact Assistant Xin.
So, after asking for Li Yada's contact information from Assistant Xin, He Desheng sent the modification plan.
As for the person in charge of Tenda, Li Yada, will he accept this plan?
He Desheng has no idea.
Although they are brother departments, Tenda also makes games to make more money.
If this modification plan is contrary to Tenda's previous design direction, it is impossible for the person in charge at Tenda to completely violate their own design concepts and make major changes to the game just because of favors.
But anyway, let’s ask first.
Maybe the person in charge over there is very interested in this modification plan?
……
……
Tengda Network Technology Co., Ltd.
"Mr. Pei, I'm sorry to bother you."
"Can Mr. Pei briefly explain the specific requirements for this haunted house?"
"Hao and I Although Qiong has some ideas, she is worried that she will not be able to meet your expectations."
Pei Qian fell into deep thought while looking at the message sent by Chen Kangtuo.
Still not fooled.
These two people took the initiative to ask, what should I do?
Pei Qian doesn't want to "point the way" to Chen Kangtuo and Hao Qiong, because he feels that his mouth has been opened, and whatever he says can come true.
Every time I give someone a bad idea, it turns out to be a golden idea.
This made Mr. Pei feel very confused and troubled.
So this time, Pei Qian didn't say too much to Chen Kangtuo and Hao Qiong. He just let them figure it out on their own and tried to fool them.
As a result, these two people probably figured out that something was wrong, so they took the initiative to ask after a weekend.
Pei Qian didn't want to "point the way" to them, but if he really didn't say a word, it seemed a little inappropriate.
Well, just say one thing.
Pei Qian thought for a while and typed a reply: "Let the brave people have nowhere to spend money, and let the timid people stay away."
Not two minutes later, Chen Kang Tuo replied.
"Mr. Pei, can you explain a little bit..."
Obviously, after carefully considering these two sentences, he thought hard for two minutes.
However, he still couldn't understand the meaning of this sentence at all, so he had no choice but to ask again.
Although this may make Mr. Pei feel like a bit of a waste, considering that this is a big project worth 10 million, Chen Kangtuo doesn't dare to execute it in such a hazy way.
Pei Qian chuckled.
Explanation?
It’s very simple. It means that people who are brave enough to come and play can play at will, and the fees are low and no money is made. People who are timid will not dare to play at all, and naturally there is no way to contribute income to the haunted house. .
If the timid dare not come, if the bold come and it doesn’t cost much, wouldn’t this haunted house be properly compensated?
However, these words must not be said clearly.
Pei Qian did not dare to explain more, for fear that if he said something wrong, it would trigger crazy speculation between the two of them.
At this time, silence is better than sound.
So, Pei Qian simply replied with three words: "Enlighten yourself."
Chen Kangtuo: "...Okay, Mr. Pei, I understand."< /p>
He handed the phone to Hao Qiong.
The two of them looked at the three words "enlightenment by yourself" that Mr. Pei replied on the screen, and were speechless for a moment.
It’s a good idea to realize it on your own...
Just one sentence, isn’t the difficulty of this realization too high?
Hao Qiong has heard that the general direction proposed by Mr. Pei before was often three to four points, and they were all relatively clear-cut.
But now, it is highly condensed into one point, and it seems too confusing!
Teacher, this question is beyond the scope!
Chen Kangtuo felt a little pain in his head: "How...how do you understand this?"
Hao Qiong took a deep breath: "Calm down, calm down."
"Director Lin once told us how to analyze President Pei's intentions. Wait a moment, I will recall the knowledge points first."
"The first step is to clarify a belief, that is, no matter what President Pei says, no matter how No matter how unreliable it is, it must be correct..."
Hao Qiong began to analyze the profound meaning of Mr. Pei's words according to the method taught by Lin Wan.
The bold and the timid.
This should be all the potential customers of the haunted house.
The attitude of these potential customers towards the haunted house directly determines the success or failure of the haunted house.
According to common sense, both bold and timid customers should have fun and spend money obediently.
However, the demands of these two types of customers are different.
Courtesy who are brave will need a more thrilling adventure experience. For example, the staff will play ghosts and scare them at close range.
Customers who are timid can easily be dissuaded by such an overly thrilling project, and may not dare to enter at all., naturally there will be no consumption.
So, how to bridge the demands of these two different customers?
Chen Kangtuo felt that there must be an answer hidden in Mr. Pei’s words!
Let the brave people have nowhere to spend money, and discourage the timid people.
Do you mean to make the haunted house extremely scary and then set a low ticket price?
In this way, those who are timid do not dare to enter and will naturally be deterred. However, the ticket price is very low, and those who are brave have nowhere to spend money...
It seems that, This is indeed consistent with what Mr. Pei said.
But the problem is, this doesn’t make money and it’s unreasonable.
Why should we discourage the faint of heart? Wouldn't it be better to let them consume as much as possible? Why scare them off?
It’s definitely not that simple.
So, this idea must be overturned.
Discover the profound meaning of Mr. Pei’s words again!
The two people thought hard for a long time.
Chen Kangtuo suddenly had some ideas, slapped his thigh suddenly, and said: "Yes! I suddenly thought of it!"
"I will simply tell you what I think. Listen and see if it makes sense."
Hao Qiong nodded and listened carefully.
Chen Kangtuo said slightly excitedly: "The idea we just had, to put it bluntly, is the model of high horror effect + low ticket price, which will inevitably lead to huge losses for the haunted house. It is definitely a dead end."
"I definitely misinterpreted Mr. Pei's meaning."
"I'm wondering if we missed any key information?"
"Mr. Pei deliberately concealed it. "Mr. Pei never said that there can only be one project in the haunted house?"
Hao Qiong's eyes widened instantly, showing a startled expression.
Yes, these two sentences are not necessarily about the same project!
The initial investment in the entire haunted house is tens of millions, and additional investment will be needed in the future. Moreover, it is built in such a remote old industrial area. It is inconvenient to go anywhere. The only advantage is that there is a lot of land and the factories are casual. Use...
So, why did Mr. Pei choose a location here?
Obviously, he never planned to do just one project from the beginning!
Chen Kangtuo continued: "What if we open two or even three large projects to meet the demands of different consumers?"
"Let the bold people People have nowhere to spend money, that is to say, we have to find ways to collect money from timid people.”
“To keep timid people away means to satisfy bold people with very exciting experiences. . ”
“However, we must not really scare the timid people away. Let the brave people blow up our haunted house, and let the timid people stay away from the haunted house but keep looking at the door. , hesitant...and eventually transformed into a bold person."
"This is Mr. Pei's ultimate goal!"
Chen Kangtuo and Hao Qiong continued to analyze, and Mr. Pei's goal finally became clear.
These two simple sentences can be broken down into the following points.
For brave players, this place should be very scary, and at the same time, the cost for them is very low. This way, they will rave about the place, recommend it to their friends, and bring them back again and again.
For timid players, they will have fear because this place is very scary, but they must not be completely scared away by this fear.
Even, we have to find ways to make more money from timid players!
So, how to charge less for bold players and more for timid players?
It’s easy, with discounts and refunds!
For example, the longer you stay in the haunted house, the cheaper the ticket becomes. If you can pass customs, you can consider directly refunding 70% to 80% of the ticket price, or even waive it depending on the situation.
In this way, Mr. Pei’s requirements can be achieved very well!
However, this situation is a bit too idealistic and has some loopholes.
Timid players stay away and wait outside the haunted house, provided they come to the haunted house.
If they didn’t even consider coming here to play, then naturally it would be impossible to achieve this effect.
So, the haunted house must have something suitable for the slightly timid.
This way, while these timid people are doing less scary things, they will also see the bolder people doing very thrilling things.
Moreover, this thrilling project will also be reduced or reduced based on the length of clearance time.
In this way, these timid people will try it, but because they do not insist on completing the whole journey, the price of tickets or additional consumption will be higher.
For example, you can sell things like the Buddha statues in "Return to the Shore" at the door. Taking this thing can not only provide lighting, but also reduce the fright of the staff playing the ghost.
This is equivalent to a value-added service in the game.
In this way, both consumer experiences can be taken into consideration!
A less scary but fun project to attract the faint of heart.
A very scary project designed to attract those who are brave enough.
After timid people come, they will become curious about this scary project and generate additional consumption. In this way, the income of the haunted house will definitely be much higher than simply selling tickets, and the profitability will naturally be higher. can be guaranteed.
Thinking of this, the two people who were originally confused felt suddenly enlightened.
“That’s it!”
“Then our mission is very clear now.”
“This haunted house must have at least two or threeFor large projects, there must be a project that is low in fright, but has strong social attributes and is suitable for repeated play by multiple people to attract timid consumers. ”
“There must be a project that has a high level of scares and attracts horror fans across the country. Tickets will be reduced or reduced based on the duration of persistence. "
"As for the third project... it can be a transitional project. After all, the gap in fear factor between the first project and the third project is too great, and some timid consumers may still not dare to participate. ”
“Let them go to the second event to practice their courage, and then they can go to the third event to continue the challenge.” "
The more the two people discussed, the more excited they became, and they immediately started writing planning documents!
Hao Qiong sighed while typing: "Don't tell me, this analysis method that Director Lin said, It’s really useful. ”
“So many things were analyzed at once! "
Chen Kangtuo nodded: "Yes. But having said that, the guidance given by Mr. Pei is more important. ”
“It seems that Mr. Pei has already been confident about this project. ”
“Not only did he foresee the ultimate form of this project in advance, but he also extracted the key points for the success of this project and hinted at us in such a short sentence! ”
“Mr. Pei is really awesome. "
"In that case, what else do we have to worry about? "
"There will be absolutely no problem if you do what Mr. Pei told you to do! ”
The two of them were originally very unsure and worried that they had messed up.
But now, both of them are full of confidence and full of expectations for the haunted house that will be built in the future!
……
……
Evening.
Tengda Group’s first recruitment has come to an end.
< p>Although there will be a Tengda Spiritual Compatibility Test later, it will not have to do with the examiners and staff.The people who participated in the interview have been strictly screened, and the length of the interview for each person has been passed. It will be strictly controlled. Although the time is slightly extended, it is not much different from the estimate.
However, this time the work still lasted until after 5 p.m.
Because. After the interview, the examiners and all staff will calculate and weight the scores of all interviewees, sort out the final shortlist, and notify the interviewers.
This time, all departments are recruiting. There are a large number of new members.
There are key employees with many years of experience, as well as college students who have just graduated or will graduate next year.
Although cross-interviews allow all responsible persons to do so. Candidates from their own departments cannot be interviewed directly, but the final selection results are basically satisfactory to everyone.
After all the work is done, the heads of each department are happy. We went to have a meal and express our gratitude to each other.
After eating for more than an hour, we were ready to go home.
Li Yada took the opportunity of the dinner to ask Huang Sibo and Lu Mingliang some questions.
Although the two people have different ways of understanding Mr. Pei's intentions, the results seem to be the same.
It wasn’t until the party was over that Li Yada found the opportunity to take out his phone and saw He Desheng’s friend application and the suggested game improvement plan he had sent.
"This plan... looks very risky."
Although Li Yada's understanding of similar games is not as deep as Bao Xu's, she has been leading the development of GOG for so long. The pros and cons of most designs can be explained clearly.
In the eyes of most people, the 5v5 confrontation game represented by "Shenqi" is undoubtedly a fair competitive game.
Since it is a competition, the higher the difficulty, the clearer the distinction between expert players and novice players.
However, too high difficulty will also lead to too high game thresholds and discourage some handicapped players.
Reducing the difficulty will indeed make the game experience better for novice players, but for many experts, "the game is easy to use" may also be one of the reasons why they lose their sense of superiority...
In short, these suggestions seem to make sense, but they also have certain dangers.
It was difficult for Li Yada to decide what to choose.
After thinking about it for a long time, I still couldn’t make a decision.
Originally, she wanted to ask Bao Xu or Mr. Pei for advice, but then Li Yada remembered what Lu Mingliang had said during the dinner.
At that time, Li Yada asked Lu Mingliang what he thought was the most important quality of a game designer.
Lu Mingliang thought for a while and said that the most important quality is not to be too confident in yourself.
Li Yada didn’t understand, so Lu Mingliang explained a little more.
According to Lu Mingliang, most designers are very confident in themselves.
Because before becoming a designer, most people must first become a game enthusiast and experienced game player, and then they can join the game industry and work their way up step by step.
If they were not confident in themselves, many designers might not have entered this industry.
So, most designers are full of confidence in themselves.
This kind of self-confidence is certainly a good thing, but sometimes it can make you blind.
Every player is an individual and has vastly different tastes and preferences.
The game cannot satisfy everyone.
A good game only needs to meet the tastes and needs of the target player group, and that is enough.
So, what if what the designer likes is completely opposite to the target player group of this game?
Many designers fall into blind self-confidence and create games that are alienated from players., will undoubtedly fail.
On the contrary, designers who are not so confident in themselves will listen to opinions with an open mind and make the game more in line with the taste of most players and achieve success.
So, don’t be too confident doesn’t mean to doubt yourself, but don’t blindly believe in yourself or blindly follow others.
Observe players from an objective perspective as much as possible, and find a balance between personal preferences and player demands.
Thinking of this, Li Yada couldn't help but reflect on herself.
She is indeed not blindly confident, but...
Isn't it inappropriate to blindly trust Bao Xu?
Although Bao Xu is indeed experienced in similar games, he may have made the mistake of "overconfidence" as Lu Mingliang calls it...
After careful consideration, Li Yada It’s decided.
There is no need to ask Bao Xu or Mr. Pei for this plan, just make a new version!
Among these changes, game mechanics such as last-hit economy and head bounty are relatively easy to implement; map shrinking is a little more troublesome, but it can be improved within a few days; comparison Troublesome content, such as designing some heroes suitable for novices or experts, requires long-term consideration, but there is no need to rush.
In the early stage, you can completely change these basic mechanisms, make another version, and update it to Moyu Internet Cafe at the same time.
After waiting for a period of time, just compare the player data of these two versions, wouldn't it be clear which version is better?