Friday, August 19th.
Pei Qian came to Yangyang Games to supervise the progress of spending money.
You don’t have to be anxious about other things, but you can’t be anxious about spending money.
It is impossible to spend such a large amount of money at once, such as organizing games, confirming the schedule, confirming the venue, sending invitations to various clubs, asking them to apply for visas in advance, etc. This all takes time.
If it is not processed quickly enough and a sum of money is not spent before settlement, it will be very rigid.
It has been two weeks since the spending plan was finalized, and a lot of work should be almost advanced. It is time to take a look.
In the conference room, everyone from Yangyang Games has arrived.
Compared with the last meeting, everyone’s expressions have become much more relaxed.
As soon as Mr. Pei took action, it gave people the feeling that it was "stable" and everything was developing in a better direction!
Lin Wan sorted out the information in his hand and began to report on recent work.
“First of all, let’s talk about the current situation of the national server.”
“Although our focus for the next period of time is the world server, I am also paying attention to the situation of the national server, because the national server The server is GOG's fundamentals and cannot be compromised."
"It is worth mentioning that Eric's second wave of offensive has also failed."
Huh?
Pei Qian felt a little baffled.
This time he remembered who Eric was, the executive who was parachuted in to take charge of the ioi national server.
But did the second wave of offensive also fail?
Is it still so efficient?
Pei Qian doesn’t even know when the second wave of offensive started...
This is a bit embarrassing. The news of victory even came earlier than the news of the start of the war. It was outrageous when it reached Mr. Pei’s ears.
Lin Wan continued: "After the failure of the initial local promotion strategy, Eric changed to a new strategy, which is to start from the peripheral industries of the game."
" He found several domestic live broadcast platforms, famous anchors, and some established e-sports clubs, hoping to cooperate and let them promote ioi. As you can imagine, the results were the same as before, or they were declined. Either way, it’s because of Tai Chi.”
“It can only be said that so far, GOG has been monolithic in China. While maintaining a very high share, Internet cafes, live broadcast platforms, clubs, etc. They are all built as a monolith and have huge common interests with GOG.”
“And this common interest includes not only short-term immediate interests, but also future long-term interests. Both the platform and the club believe that ioi has no chance of winning, so considering the long-term interests, it is obviously more appropriate to side with GOG."
"Although Eric can give some.There are short-term immediate benefits, but long-term benefits cannot be guaranteed at all, because he cannot build strong enough confidence in these people. ”
“And confidence is the most critical thing. "
" Eric even found several clubs to sponsor them to establish ioi branches, but they were all rejected. On the one hand, the price offered by Eric is not high enough. On the other hand, these clubs are also afraid of causing our dissatisfaction and causing them to not get a spot in the upcoming World Invitational Tournament. ”
Pei Qian silently lamented that Eric was so miserable.
I originally wanted to show off my ambitions in the national server and fight to the death with GOG, but ended up getting stuck. The first step is not to spend money.
Of course, if Eric is really willing to spend a lot of money, he will definitely be able to spend it. In the end, the price given is not enough.
Based on the comprehensive consideration, Internet cafes, clubs and live broadcast platforms were not tempted at all, so they naturally rejected him.
Pei Qian couldn't help but sigh, this Eric is a genius!
Not to mention starting the two offensives, they have not even succeeded in recruiting troops. They are still in the speech stage before taking off.
Wang Xiaobin marveled: " This Eric is really a talent. When I first came to China, I was a person who had his eyes high above his head and was arrogant, but ended up making trouble for a long time, and that's it? "
Ye Zhizhou also said: "Although it seems a bit unkind to speak like this, I really want to know what his expression is like now. "
Lin Wan smiled: "To be honest, these things are not all his responsibility. "
"After all, Eric is only the person in charge of the operation of the ioi national server. His money is from Dayak Group and Zhidou Company, and he cannot spend it casually. "
"If he can really spend unlimited money, as long as the price is high enough, someone will always defect. But the problem is, he can't. "
"Although Dayak Group is very rich, this does not contradict the fact that they are stingy. ”
“Dayak Group is all about money. When a sum of money is spent, it must be able to see tangible benefits. Just like they spent a sum of money that we can't even afford to acquire Zhitou Company, it is also because they have seen ioi's overseas achievements and believe that in the future, Zhitou Company will create value for them that is higher than the original acquisition price. "
"However, if Eric wants to spend excessive and huge amounts of money on promoting the national server, it will be difficult to convince the top management of Dayak Group. What's more, even if the money is spent, it may not be effective. Eric will take the blame by then, and he does not dare to take the risk. ”
“There is also a rumor that can be used as evidence. "
"It is said that Zhidou Company has been preparing to organize ioi's international competition for a long time, but the budget is limited, and it has only prepared 100,000 U.S. dollars. "
"The acquisition of Dayak Group happened midway, so the matter was temporarily shelved. "
“When Zhidou Company came up with this idea again, we took the lead in announcing that we would hold a global invitational tournament, and directly increased the prize pool dozens of times. The championship prize alone reached one million dollars!”
“This is embarrassing for the finger company.”
“Around the world, GOG is launching an offensive against ioi. If they also hold a competition, the prize money will be The pool only has 100,000 dollars. This is really embarrassing. It’s better not to do anything.”
“If they don’t want to be embarrassed, their bonus pool must at least be close to ours.”
“But there seems to be no consensus within Dayak Group on this, because previous acquisitions have consumed a large amount of cash flow from Dayak Group Media Company, allowing them to spend millions more in a short period of time. Many senior officials are reluctant to organize the competition and think it is not cost-effective. "
"It's not that they don't have money, but they are unwilling to spend money."
"So, this is not a good idea. This matter can only be put on hold."
Pei Qian nodded silently, well, I originally thought that Eric seemed to be a talent, but now it seems that he is not.
The main reason why Eric was beaten in the national server was because Dayak's senior management actually managed the money.
Pei Qian’s ability to make money does not lie in how much money he has, but in how much money he dares to spend.
I have 100 yuan and you have 1,000 yuan. It seems that you have ten times more than me, but I don’t feel bad if I spend all 100 yuan. If you spend 20 yuan, you have to weigh it. So when it comes to money, In terms of ability, I am still a little stronger.
Pei Qian quickly lost interest in Eric's affairs.
Hey, I thought I could put some pressure on GOG in China, so that I could justifiably spend more money and make less money.
Waiting for nothing.
Pei Qian felt a little boring.
Lin Wan continued: "However, his third wave of offensive has already begun."
"In the first two attempts, he seemed to realize the basics of GOG. The market is very stable, including Internet cafes, live broadcast platforms and clubs, all of which are deeply tied to us."
"GOG's related industries are already monolithic, and they can't be penetrated by needles or splashed with water. There is no other way."
"So, Eric seems to be trying to find other players who have never played GOG. Some manufacturers, such as beverages, men's skin care products, mice, and gaming chairs, have shifted their focus to winning over third parties."
"Mr. Pei, do you think it is necessary to follow? ”
Pei Qian’s eyes lit up when he heard this.
This Eric can do it. In such a passive situation, he found a breakthrough?
Look for third-party manufacturers to cooperate? Why didn't we think of this before?
Very good, this Eric has provided me with new ideas for spending money.!
Thank him!
Pei Qian nodded: "It is necessary, very necessary!"
"Keep an eye on me, whichever company Eric cooperates with, we will also cooperate with. , No matter what he chooses, we will follow him immediately!"
"No need to use your brain, just spend money, how easy it is!"
Everyone couldn't help but show sympathetic expressions.
I think back when Yangyang Games was promoting the ioi national server, Tenda Games did this.
No matter what kind of promotion method the ioi national server thinks of, GOG has no brains to follow up!
The word "從" makes everyone in the foreign game feel ecstatic.
Because GOG’s domestic user base has already overwhelmed ioi, so as long as you follow without thinking, there is absolutely nothing ioi can do.
At the same time, everyone is more certain that what Tenda Games did before must have been learned from Mr. Pei.
This set of tricks to play hooligans is the same!
It can only be said that now everyone is watching the fire from the other side and can only mourn for Eric.
Pei Qian was immersed in the joy of finding a new way to spend money, and did not care about Eric's life or death.
"Okay, this matter is settled, let's continue." Pei Qian waved his hand to continue the meeting.
Lin Wan continued: "GOG's overseas promotion has also achieved good results."
"Mr. Pei, the last remaining 20 million dollars, We acquired a comic company in the United States with a market share of less than 5%, called Hurricane Comics, and we decided to use its largest IP, Multi-faceted Man, as the main hero for promotion."
" Passed. As a result of the preparation and warm-up some time ago, the advertisements of Multi-faced Man and GOG have been fully rolled out in Times Square, subways, bus stations, major websites and other areas. The number of GOG overseas service users is growing rapidly every day. ” p>
“The price of GOG Conscience has been well received by overseas players, and heroes with interesting mechanics such as the Wind Spellman Ruan and Modeste have also been loved by overseas players.”
"Tengda Games has now completed the production of Polyface Man, and it will be online on the weekend. There should be a surge in traffic by then!"
Pei Qian frowned slightly: "Wait a minute, The Hurricane Comics company you just mentioned... didn't just produce a movie called Iron Man?" Lin Wan shook his head in confusion: "Iron Man? What is that? He has no ability to make movies and is on the verge of bankruptcy, otherwise he would not be able to sell himself for more than 20 million dollars."
Pei Qian was relieved.
Well, let me just say, I can’t be so unlucky every time.
You can’t just buy a company that is seriously undervalued, right? That's too unscientific.
I was still suffering from a headache of more than 20 millionHow should the knife be spent? Now that it has been spent smoothly, you can rest assured.
What’s more, what I bought is a comic company that is about to go bankrupt and has a market share of less than 5%. It will not directly defeat ioi overseas, which is good.
Don’t attack too fiercely, let GOG eat away at ioi’s market share bit by bit, then Dayak Group will resist, and GOG can continue to legitimately spend money on promotion.
You expand your market share, and I steal your market share. This cycle creates perpetual motion.
At that time, GOG and ioi will continue to have fun in overseas servers, and everyone will happily burn money together. Wouldn’t it be beautiful?
Dayak, you bought the money-burning tree of my ioi national server and asked us to burn money without thinking. There is no other way but to let you make my new money-burning tree. !