Chapter 682: Going overseas
Guo Wei stood up and paced in the conference room with his hands behind his back, “High-end gaming computers, frankly speaking, this market itself is not a mainstream market; Niche market.
Now we and our friends have expanded this market into a mainstream market of 4,000 yuan to 5,000 yuan. But please note, they like 800 Million Spacetime are trying to attack us. They have lowered their product by a thousand yuan to misplace competition.
Although, I have to admit, their move will put pressure on our products with the same configuration, but invisibly, This group of people is diluting the mainstream market share.
This group of customers who originally wanted to have better configuration at the same price will automatically enter 3000 due to the downward movement of the price center. Within the positioning range of RMB to 4,000 yuan, because high-end gaming graphics cards are a waste for them.
So, the mainstream market that we have created will still be a niche market, at least not at all. It’s as big as we originally thought.”
When everyone heard this, they immediately understood.
No wonder Guo Wei looks down on those eight families so much.
It would be the most uncomfortable if these eight friendly merchants were a consortium and fought against the 4998 line of fantasy special prices.
Now it seems that in terms of market share alone, Fantasy has not suffered much losses.
Guo Wei shrugged his shoulders, with a smile on his face, "So, we will continue to sell at this price and sell as much as we can.
The market has become smaller, the same There will also be problems with fantasizing about subsequent shipments.
Because when state-owned assets occupy an absolute controlling position, their salary and performance are limited by the ceiling of state-owned enterprises. No matter how high it is, it is useless.
In his opinion, this is unsolvable. It just means that Guo Wei's analysis allows everyone to see benefits that they did not expect, but it does not mean that it solves the problem. < /p>
Li Qin laughed loudly when he heard this, and gave Guo Wei a thumbs up, "thorough"
Although Guo Wei had saved him before, at this moment, the situation also happened There have been subtle changes.
Going overseas has been a fantasy strategic plan for the past two years. The reason why it has only stayed in the plan is because there are many operational details that need to be improved.
On the contrary, scalpers are individuals, and they will not dare to cut prices without a lower limit because of brand positioning. They are based on the principle of selling.
So, at least the first 300,000 units are a breakthrough battle for scalpers. , not the Fantasy Group, no matter how brutal the killing is, it has nothing to do with the Fantasy Group.
The executive committee of the top leadership is thinking about cashing in the performance in the days after the stock exchange operation.
"Going overseas"
Just like Yang Zhiyuan, the annual salary for the same position in Aibi Mu is US$18.79 millionKnife, and Yang Zhiyuan's current annual salary is 90,000 U.S. dollars.
Realizing performance requires time and planning.
That’s right. With cash available, scalpers spent 4,998 yuan to buy computers and stockpile them with real money.
It cannot be said that the deputy general manager in America gets 3 million US dollars a year, while the domestic deputy general manager only gets 600,000 yuan. This is obviously inconsistent with the principle of market fairness.
Guo Wei repeated loudly.
Now is a time of great strife, Zhiliu will definitely take down himself and replace him with a commander in troubled times like Guo Wei.
He knows very well that the better Guo Wei performs this time, the more unstable his position will be, and he may even be replaced immediately.
Consumers did not buy computers through regular channels. They will only think that they have found this channel with unique discernment and found a computer originally priced at 4,998 yuan at such a cheap price.
Everyone was stunned when they heard this. They were about to say it was impossible, but they all immediately realized it.
But once the share exchange is successful and the state-owned shares drop to a non-absolute shareholding ratio, everyone’s salary will be in line with America’s management who earn millions of dollars at every turn.
Anyway, there are scalpers helping us worry, and they are the ones who are hurt the most. ”
So, no matter how loud the slogan of going out is, everyone in the Fantasy Executive Committee and senior management has no intention to carry out actual overseas operations at this moment.
Yang Zhiyuan frowned He asked with a frown.
But the situation is different now.
It is not impossible, but it is very possible.
Equal pay for equal work.
Although he knew the gap in ability between him and Guo Wei, when this scene was about to happen, Yang Zhiyuan still wanted to struggle.
There would be no harm if there was no comparison.
His position as crown prince is at stake.
No one can bear this.
So the brand value of Fantasy will not be affected again.
p>It is also the reason why the incentive mechanism is insufficient. Although the management sees the potential of the overseas market, it has no motivation to start immediately.
Everyone who reacted was somewhat relieved.
Anyone with a discerning eye can see that the world of this market is beginning to change.
In Zhiliu's eyes, he, Yang Zhiyuan, is a step-by-step person. Xiao Gui and Cao Sui just need to run the Fantasy Group smoothly
Because
If these 700,000 computers really fall into the hands of himself and others
But " Mr. Guo, the remaining 700,000 units can’t be sold for much.”
But Guo Wei over there said with a smile, “Mr. Yang, the only solution for now is to go overseas.”
Yang Zhiyuan, who has been studying Zhiliu’s psychology for the past 10 years, even knows his thinking logic better than Zhiliu himself.
“Going to sea”
The net assets were suddenly wiped out by more than 2 billion. Not to mention the difficulty of revising the financial statements, they cannot pass the accountability of state-owned assets alone.
The position is gone, and the butt is changed
So, Guo Wei's proposal at this time made everyone see the bright future.
Secure your position first, only then will you be able to achieve success.
Guo Wei chuckled, "Only by going overseas, we will not lose money at home. It can only be a special price of 4998 yuan. What about India, Indonesia, Brazil, and What about Africa?
Abroad, we don’t have to buy special machines.
The low labor costs in our country have led to the fact that once our models are exported, they will not be sold outside Europe and the United States. In most countries, the price is the lowest price.
Of the 700,000 units, 100,000 units will be left to check the situation in China, and the remaining 600,000 units will be shipped overseas. ”
Zhiliu's eyes lit up when he heard this, and then he stood up suddenly and paced around the conference room with his hands behind his back.
Guo Wei continued, "We can also apply for an export tax rebate, a 16-point tax rebate. In this way, for these 600,000 units, we can even make no loss at all and still make a small profit. ”
He said to Zhiliu, “Teacher, as you said before, in the collaboration of the global industrial chain of our industry, America and its allies position us in the assembly
Both Intel and related international parts manufacturers are increasing our prices, using our low labor costs to sell black and white home appliances and even computers. They are assembled in China and then sold back to their country.
Because they assemble in their own country, the high labor costs will push up the price of the product, which will lead to others using low-priced products, but they need it. Computers are the reason for the existence of national trade in computers.
So, in this case, our initiative to carry out counter-sale operations is within the scope of the rules, and it is also something they are happy to see happen. < /p>
Our listed company itself is listed on Hong Kong Island. Domestic customs clearance on Hong Kong Island is tax-free. When marketing overseas, Hong Kong Island has signed double taxation avoidance agreements with most countries, so re-export trade is avoided.
From a domestic perspective, first, we have become an example of going global, second, we have created foreign exchange, and third, our brand image will also be improved.
Fourth"
Guo Wei shrugged his shoulders, "Even if things are not harmonious and we suffer losses in the process, but with the first three benefits, We also have an excuse in front of state-owned assets.”
We incurred a small loss when expanding our territory, but it did not affect the overall situation.
Zhiliu nodded when he heard the words, "This is something I didn't think of before, but the channel."
At this point, he looked at Guo Wei, "Xiaowei, we There are no local distribution channels. The most convenient thing is to make good use of internationalpath. ”
Guo Wei immediately said, “Teacher, it seems like we have 600,000 units if we don’t use the road, but in fact, from the perspective of the whole world, it is simply too small to win. I suggest that we give it to the public.” Hua Wei studied and established overseas legions. ”
Are you kidding yourself about using international channels?
Guo Weicai doesn’t want to lay the groundwork for the future.
In his opinion, the reason why Qing Yun was able to successfully conceal the truth this time is because The biggest contributor is Fantasy's channel policy.
The essence is that because there is a channel with strong distribution capabilities, Fantasy Group has lost control of the forefront of the market, and that little bastard can manipulate it at will. Terminal.
In Guo Wei’s view, the trend of big versions where channels are king has not changed, but the latest small version should be called terminal control.
Control of terminals. Ability determines the survival of an enterprise.
Zhiliu wanted to say why it was so troublesome, but then he thought about it and looked at Yang Zhiyuan with a relaxed brow.
"Zhiyuan, Immediately transfer the backbone to form an overseas team."
Zhiyuan Na, immediately start to transfer the backbone to form an overseas team
Zhiliu's words made Yang Zhiyuan feel sad.
p>Haha
This is going to send him overseas
After sighing slightly in his heart, he nodded in agreement
The situation is stronger than the people.
Just wait.
Seeing that the crisis has been resolved, everyone knows that it may not be long before the Fantasy Group changes again. The weather has changed, but it’s still a relief at this time.
After all, these 700,000 computers will at least not make a loss. Even if they do, it will only be a loss in shipping costs.
Compared to losing half of the money in China, this is considered a profit.
Zhiliu was no exception. He happily scattered a circle of cigarettes, lit it, picked at his brow, and turned his gaze again. Guo Wei,
"Xiaowei, your move to the sea is so wonderful, but this battle has severely damaged our vitality. "
He was a little embarrassed and wanted to ask Guo Wei if he had any other tricks to make up for the previous losses.
Guo Wei understood what he said, but he could only laugh or cry. Looking at this cheap teacher, he said, “Teacher, you can’t have both. "
Zhiliu thought about it, so he didn't bother much.
After everyone chatted for a while, Zhiliu let go and asked Guo Wei to follow him to the office.
Yang Zhiyuan stood up to pack the things on his desk, gritting his back teeth before turning his head to look at the backs of the master and apprentice, who seemed to complement each other at the moment.
He knew very well that his eyes were full of resentment at this moment and he must not be seen.
There were no friends in the workplace, only adding insult to injury and stabbing someone in the back.
Now it was Guo. When Wei is in power and Zhiliu dislikes him the most, the slightest excuse will lead to a more difficult situation for him.
Endure
I can only endure
I have endured it for so many years, and it is not less than this moment.
By lowering his head to pack his things, Yang Zhiyuan adjusted his mental state and walked out of the conference room with a smile like a normal person.
Before he was relieved of his position as general manager, he was still the general manager of Fantasy Group.
From an operational perspective, he is the second in command of the company.
So, why should he sit still and wait for death
As Yang Zhiyuan was walking in the corridor, an idea ignited in his heart.
The enemy of my enemy is my friend.
When this bold idea emerged from the bottom of his heart, Yang Zhiyuan himself was shocked.
However, he suppressed this rebellious idea in an instant.
However, after the thought was pressed down, it kept swirling in his heart.
Yang Zhiyuan simply stopped, placed his notebook on the windowsill, took out a pack of cigarettes from his trouser pocket, took one out and lit it in his mouth.
A pair of eyes, looking out the window without sadness or joy.
Downstairs, there is a dilapidated communication room.
That was a 1:1 replica of the office where the fantasy predecessor originally stood at the entrance of the Chinese Academy of Sciences.
Yang Zhiyuan blew out a smoke ring out the window and watched the smoke ring slowly expand, wrapping the communication room in it.
Putting his hands on the window sill, he exhaled forcefully and blew through the smoke ring.
Not that far
He admitted that Guo Wei was far more capable than him and should be in this position.
But he knew very well that Zhiliu and Guo Wei had fundamental differences.
Zhi Liu pursues interests, while Guo Wei
He pursues ideals and feelings.
The two of them will definitely not be able to pee in a pot in the end.
It’s just that
Yang Zhiyuan turned around, put out his cigarette, and walked slowly towards the elevator.
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