"Ignoring them is the real discrimination against them! "
Everyone fell into deep thought and self-blame. They began to reflect on the naivety of their original ideas, and even why they should not eat minced meat at all.
Li Yali's face was slightly feverish, and she was blaming herself for doubting Qing Yun.
At this moment, she realized that Qing Yun's thinking was far more profound and comprehensive than she had imagined.
His business ethics and care for consumers far exceeded her initial understanding.
That’s great.
The youngest is still the same, with a pure heart forever.
Perhaps, this is the true business ethics.
Everyone here, whether it was Gou Dan, Zuo Wangdao or Huang Yingbin, their eyes showed the light of getting to know Qing Yun again.
Qing Yun sneered, "Have you ever thought that if I don't sell this kind of computer, no one in the world will sell it?"
Looking at it Qing Yun, who had a slight expression on their face, unconsciously had a smile on her lips.
He knew that his words had touched everyone present, causing them to re-examine their values and understanding of business.
A classic line from Andy Lau in a certain movie came to his mind.
As a person, if you don’t let him know the truth of life, that is deception!
What is a great evil? Deception is a great evil.
And what he did was great love.
Qin Manman, Tang Qianying, and Chen Yue, who were familiar with Qing Yun's pillow, quietly rolled their eyes.
Especially Chen Yue, she knew very well that this guy was using the art of the head of state's speech again!
After advancing step by step, it suddenly dropped, and then quickly increased the momentum, making people shudder and become excited.
Qin Manman shook his head gently, with a helpless smile on his lips.
She knew that the bad man’s speech skills could make people’s emotions rise and fall with his guidance, but at the same time, she also knew that bad men were not manipulating people, but awakening their feelings towards Awareness and appreciation of something important.
Gou Dan felt that his three views were about to be shattered. He murmured unconsciously, "So, if you don't sell it, someone will naturally do it?!"
Emperor Yun just wanted to beat him up when he heard this.
What can’t be sold?
Can you please speak clearly!
He nodded helplessly, "You have all learned the ideological courses in high school, and the economic base determines the superstructure."
At this point, his voice deepened, "Do you still remember the scene on the first day we met? What was I wearing at that time?
The most popular sea soul shirt, green army pants, and Feiyue white mesh shoes in the 1980s. Those were what I wore at that time. The best clothes..."
Li Yali and a group of boys heard this,I feel even more uncomfortable.
Qing Yun’s appearance at that time is still vivid in my mind.
Many of them have never experienced the kind of life Qing Yun mentioned, which is so simple that it is almost shabby.
The three girls Qin Manman next to them had speechless expressions in their eyes that could no longer be concealed.
It’s so hard to remember the sweet things, right?
I will never get over this scene in my life!
On the other hand, Emperor Yun's voice became deeper and deeper, "I think I understand their psychology better than you..."
There was a kind of emotion in his words. Deep understanding and resonance, "I understand that desire, understand that longing..."
He raised his head and glanced at everyone, "We can't ignore it just because we are lucky. Those who are not so lucky."
"Old Qing, I... I really didn't think about this before"
Gou Dan's guilty look made him laugh. Emperor Yun almost found out his conscience.
But at this time he just waved his hand gently, and then smiled openly,
"It's okay, Lao Gou. It's good to realize it now. We all have responsibilities. , to do something for those in need."
Gou Dan looked at him with a constipated expression, "I said, can you not call me Lao Gou?"
Everyone laughed.
"What's wrong with Lao Gou? Lao Gou is a stable one."
"I'm so mad!"
This kind of clamor , will naturally be suppressed by the brothers.
"Hey, little Gou Dan has grown!" Zuo Wangdao, who was sitting next to him, directly pressed up and sat on Gou Dan's body, "Here, turn one over and show it to me!"
After laughing for a while, Qing Yun concluded, brothers, “We can’t just stand on a high place and point fingers.
What we have to do is not simply criticize. Or to give up is to truly enter their lives, understand their needs, and help them realize their dreams.
I think I should be considered conscientious, so it is up to me to do it more than others. Okay, it’s that simple.
What we have to do now is to think about how to optimize on the existing basis and how to provide better products and services while ensuring that they meet their basic dignity needs. ."
"Young lady, we believe in you." Li Yali's voice was soft but firm, "No matter what you decide, we will support you."
Qin Man over there. The three girls, Man, quietly covered their foreheads and didn't want to speak.
Another person who was deceived and became lame.
The essence of this matter is that if Qing Yun does not occupy this market, it will give those companies that are being suppressed by his de facto monopoly a chance to survive.
Unfortunately, this market is actually not small, enough for many companies to survive well.
Shenzhou Computer was previously the largest player in the marketThe function is the gatekeeper of the computer, blocking the bottom line of the price of the computer.
Given the involution nature of the Chinese people, Qing Yun was worried that if he killed a Wu Army Army, a Si Army Army, Li Army, or Wang Army would emerge.
Qin Manman suddenly had a flash of inspiration, and his eyes were full of understanding.
She completely understood.
The essence of involution is to fight for costs.
If a brand can save a lot of marketing expenses, this is a cost leadership strategy.
Qing Yun's voice echoed in the box, "Now let's turn our attention back to the topic of card issuance. The reason why I still need to issue cards now is because of the company's overall brand strategy."
As he spoke, he switched the ppt back to the original page, which clearly displayed the positioning and characteristics of the eight sub-brands.
“As you can see and what we just discussed,” Qing Yun pointed to the content on the ppt,
“From the perspective of ordinary consumers, these eight major sub-brands There is indeed overlap in some aspects.
If I introduce them all to the market at once, it will not only cause confusion among consumers, but also cause immeasurable damage to the brand image of our Yanhuang Group. ”
His expression became serious and serious, “Brand building is not achieved overnight.
Every brand needs time to cultivate and gradually establish its own unique image in the market. and status.
If we rush for success, we will not only lose the trust of consumers, but also make all our previous efforts in vain. ”
Yundi knows very well. Most of the friends in front of him couldn't understand what he was saying now.
What kind of brand strategy is too far away for them.
But just as the robed Chinese teacher Li Xiaobo said when he graduated from high school, he did not expect them to understand it now.
Rather, they hope to form a simple cognition in their minds, a stored interval. One day in the future, they will be touched by something and open this memory. treasure house.
There are many capable subordinates and subordinates, and there are also many people who are willing to do it.
But no matter right or wrong, no matter good or bad times, there are not many people who can give him the greatest support.
This kind of person is called a team member.
Maybe this kind of person doesn’t have much ability, but there are fools everywhere who try to challenge this group of people.
If the team is not strong enough and there are too many idiots, the company will change its surname.
The company has grown big, but the founder has been purged. This kind of absurd thing cannot be too many.
In the face of this problem, development has always been on the sidelines.
After seeing that Tang Qianying and Chen Yue had asked for two air purifiers, Qingyun smoked a round of cigarettes, flicked the filter tip on the cigarette case, and continued talking,
"In this process,We must proceed with caution. I need to give each brand a certain development period before launching it, and the time needs to be staggered to avoid cognitive confusion.
This time usually takes 1-2 years.
He lit the cigarette, took a puff, and looked at everyone firmly, "And no matter how I match the launch time of these 8 brands, it will take at least two rounds."
The fundamental problem lies in the overlapping sectors that Lao Wu just mentioned, which is the low-end market we just discussed. ”
“If I focus on the low-end market first, I will lose the group of young people,” Qing Yun explained, “Because young people are divided into two groups. If you are generally relatively wealthy and I was relatively poor back then.
This is the sea soul shirt I mentioned before. It met my needs back then, but you will definitely look down on it.
So by going low-end first, we may lose some young consumers because they have higher demands for quality and personalization.
But on the other hand, if I start with young fashion brands first, then the low-end market will be occupied by other competitors, and their methods may be even more sinister than Wu Junjun. ”
When everyone heard this, they immediately felt embarrassed.
Based on the ideals and ambitions of young people, these college students who read books about sages have a natural desire to save all sentient beings.
But they also know very well that low-end products don’t make money, so they can’t ask their brothers to buy straight ones.
But they said they should give up low-end products first. It completely conflicts with their values and conscience.
At this point, Emperor Yun paused, seeing the confusion in everyone’s eyes, and continued,
“You may. I have heard it in the media or on forums. The current situation is that I am launching a monopoly-style merger and acquisition in this industry.
Let me make it clear that there will definitely be some brands that will survive.
Because of state-owned enterprises, I can’t eat them. I can only let them slowly decline. You should understand this truth. ”
After all, Shishi Middle School is a government school.
At least 40% of the students are eating public food at home.
Since childhood, It is so obvious to them that the hammer and sickle is not a decoration.
......
(End of this chapter) The transcoding has been serious recently, which makes us more motivated and updates faster, which is troublesome. Move your little hand to exit reading mode. Thank you