Everyone was puzzled, especially Lin Canrong, whose eyes showed confusion.
Others don’t know the catering situation in Moyu Internet Cafe, but he knows it very well.
There is absolutely nothing to do!
From work to get off work every day, I actually cook no more than ten dishes.
It’s normal when you think about it. In a place as stylish and stylish as Moyu Internet Cafe, who would eat home-cooked food like this?
The pretty girl at the table next to her ordered a nice cocktail, slowly sipping it while looking at the scenery outside the window. She could just take a selfie and show it to Moments;
< p>But the guy at the other table was holding a plate of scrambled eggs with tomatoes and was complaining?It’s not a problem!
If I really ordered something to eat, the aroma of rice would fill the entire coffee area, and I would probably be killed by the sight of the people next to me a hundred times.
So, no one ordered at all at first. Chef Lin’s job every day was to stand guard in the kitchen, which was extremely idle.
Later, the situation improved somewhat.
In order to ensure the basic life of the employees, Pei Qian asked Moyu Internet Cafe to provide lunch for all employees, so Chef Lin had to be busy every noon.
But it is still very leisurely, because Moyu Internet Cafe has two more chefs...
With this intensity of work, compared with ordinary restaurants, it is almost like working in a restaurant Vacation.
So, so far, the catering aspect of Moyu Internet Cafe is basically dispensable.
Not only was there no profit, there was not even much turnover.
There is even a trend of developing Tengda employee restaurants.
That’s it, how about going further? I'm afraid my pants will fall off.
Chef Lin couldn’t figure out how to go further.
The three of them looked at Pei Qian eagerly, waiting for the discussion.
Pei Qian coughed twice and said seriously: "As the saying goes, food and sex are the same. Catering is an industry closely related to people's lives and will never go out of style. So far, the meals launched by Moyu Internet Cafe The food has won the favor of many people because it is nutritious, delicious and full of life flavor.”
“So, we must further exploit this advantage and make it possible for people who cannot come to Moyu Internet Cafe to eat such delicious food. People can enjoy this convenience without leaving home!"
The enthusiasm in Ma Yang's eyes gradually faded, and he looked at Pei Qian with some confusion: "Brother Qian, I have been talking for a long time! , do you want Moyu Internet Cafe to deliver takeout part-time?”
“Then why do you say it’s so complicated? Just tell me, Moyu Internet Cafe can provide takeout service in the future...”
Huh? The young man understands the spirit very well. It is indeed a food delivery...
But this is not an ordinary food delivery!
Pei Qian's expression was serious: "Old Ma, your attitude is not very correct."
"It's the same as singing. When you sing, you praise death, while when Chen Lei sings,It's the sound of nature, can this be the same? ”
“As long as anything is done to the extreme, it will open up a great industry! "
"Think about it, in the future our food delivery empire will go beyond Jingzhou and go to major cities across the country, profoundly changing people's lifestyles. Is this just as simple as delivering food? ”
“A journey of a thousand miles begins with a single step, and we are taking the crucial first step now! "
Listening to Pei Qian's words, the expressions of Ma Yang, Zhang Yuan, and Lin Canrong went from disapproval to sudden realization to sincere conviction.
Lin Canrong couldn't help but sigh.
Sure enough, this is the difference in the pattern!
This Mr. Pei thought of the future business empire from a simple takeout, and also thought about the popularity of takeout. A huge change in people's lifestyles...
This is truly far-sighted!
No wonder someone can become a CEO at such a young age. I can only say that this is talent. !
Ma Yang also changed his previous disapproval, and his interest was once again aroused by Pei Qian.
"Brother Qian, tell me what we should do?" ”
“How about developing a food delivery website? Go and cooperate with merchants in Jingzhou City to build an online takeout platform? ”
Ma Yang and Zhang Yuan expressed many ideas in succession, and Lin Canrong also put forward some supplementary opinions.
Pei Qian smiled and said nothing.
It is not surprising that Ma Yang and others made this suggestion.
In 2010, the PC Internet was coming to an end and the mobile Internet was developing rapidly.
In Pei Qian’s memory, mobile phones were the most popular. The number of people using the Internet officially exceeded the number of people using desktop computers at 74.5%, which was 70.6%. That was two years later.
In this world, because the mobile phone industry is developing faster than in memory, the era of mobile Internet is actually. has arrived.
But so far, the online delivery service has not been squeezed by the giants, because the giants are focusing on another trend at this time, which is group buying.
Since the spring of 2010, domestic entrepreneurs have seen the popular Groupon group buying model and started the "Battle of Hundreds of Groups" and the "War of Thousands of Groups", with the number of group buying companies increasing by almost 10 every day.
Under such a hot situation, takeout has been somewhat ignored. It took a year or two for the market to rise and become a hot commodity in the eyes of capital.
But no matter what, at this time. Many restaurants already provide takeout services, but ordering by phone is very primitive. Not only is the time impossible to guarantee, but the wrong order is also likely to be delivered, and there are many problems.
So, build a platform. , integrating the resources of all merchants to facilitate customers to order takeout online, and then the platform will take a commission. This is an idea that normal people would have.
However, Pei Qian obviously does not intend to do that.
“You are all too impatient.”
“The food must be eaten one bite at a time, and the road must be walked step by step. Nowadays, people have not formed similar habits at all, and we, Moyu Internet Cafe, also There is no independent catering brand, let alone any reputation. Even if this website is built, how to promote it? How to ensure that it can achieve the results we want? "
"What's more, the biggest problem in similar industries is not only It’s not just about promoting and seizing the market, it’s also about supervision. Some roadside fly restaurants joined us, but they didn’t pay attention to hygiene and the customers got sick. As a platform, we are also responsible! ”
"You have a very simple idea of building a platform. Have you ever thought about how to solve these problems?"
Pei Qian asked a few questions, leaving Ma Yang and others speechless.
Yes, it seems that this idea is a bit far-fetched and unrealistic.
But... if you don’t do this, what else can you do?
Everyone looked at Pei Qian.
Pei Qian smiled slightly: "It's very simple, let's do it step by step."
"First make a restaurant brand and a simple online ordering APP, but you can only order us Our own food."
"Our chefs are all top-notch, and the ingredients are all fresh and clean. There will be absolutely no problems."
"We will seize the high-end market directly. , build a reputation, and then spread across the country through Jingzhou City!”
The three of them looked at each other, as if this was indeed a more feasible plan!
It’s just...
The planning is wonderful, but I always feel like something is wrong.
"Then, what is the name of our catering brand?" Ma Yang asked.
Pei Qian smiled slightly: "Taking out takeaways!"
Lin Canrong's expression was a little confused: "But, Mr. Pei, there are many takeout businesses at present, some of which are slightly more popular. , all provide delivery service. Although our dishes taste good, they are just home-cooked dishes after all, and have no obvious advantages compared with other restaurants, let alone promotion, pricing, etc..."
As expected, he was a chef, so he immediately saw the problem.
Pei Qian smiled slightly: "So I said, we should take the high-end route."
"Other businesses use plastic boxes and plastic bags to deliver food, which is very unhygienic and ugly. , which is one of the reasons why many people prefer to eat in stores instead of ordering takeaways. "
"In fact, the food is still the same, but the packaging is different."
" This shows that people are visual animals, and appearance is even higher than taste."
"All our food is packed with customized white porcelain tableware, delivered to your door by dedicated takeaways, and recycled regularly. , directly on the tableware, causing a dimensionality reduction blow to all other nearby restaurants!"
Pei Qian was so confident that he almost believed it.
Ma Yang was obviously moved by Pei Qian.The blazing fire of struggle was rekindled in his eyes.
However, Lin Canrong looked at Zhang Yuan and saw confusion in each other's eyes.
I don’t understand...
Can this be useful?
Is Mr. Pei’s thinking too advanced, or is our thinking too backward?