Chapter 553: The business war is such a crapshoot
Game machine
Lin Min really wanted to laugh, but it was Li Qin, the second in command of Fantasy, who said this. Don't dare to laugh.
Although Uncle Qin has always been a cynical and crooked man, he can cynically sit in the second-in-command position for more than ten years. If you really think that he is just a crooked man, then you Death is not far away either.
Guo Wei nodded, "Uncle Qin, you are absolutely right. This configuration is for playing games. It can run all games on the market without any problems.
Frankly speaking, this configuration is very reasonable even for the DIY market. If you add a little more memory, it will be a slightly feverish configuration for DIY.
However, to be honest, , which is quite in line with the style designed for young people mentioned by Qing Yun in the previous interview.
For example, Blizzard is currently testing World of Warcraft in North America. According to the parameters of this computer, Not at all."
Lin Min still couldn't hold back the doubts in his heart, "Mr. Guo, isn't it? How can young people buy branded phones?"
Although he has already left. He has been in school for many years, but it’s not like there are no college students in his family. On a daily basis, he also likes to visit forums, buy computer newspapers, and read about popular hardware. He is very aware of the tone of young people at this time.
Not to mention anything else, in the minds of most young people, brand machines are the IQ tax.
Thinking of this, Lin Min glanced at Guo Wei jokingly, "Or, Mr. Guo, you think girls can play big games."
Well, there are also some young people. girl.
They don’t care about IQ tax or not. Mainly they don’t know how to do DIY, but they are indeed the user group for buying brand-name machines.
But
Girls are not stupid. They will definitely grab the animals in school and go with them. What kind of machine would buy such a machine that is obviously a waste of performance?
< p>Guo Wei glanced at him sideways, sneered and said nothing. This look made Lin Min blush with anger.Seeing this scene, Yang Zhiyuan felt a little tired.
Who are you acting here for?
You think everyone is a fool
Haha
The combination of Lin Min and Guo Wei , can bring me down
Yang Zhiyuan sneered in his heart, but said with a smile on his face, "That's not the case, Xiao Lin, looking at the configuration without looking at the price is a hooliganism. According to intelligence, Qing Yun is The price is 5,499 yuan."
While Lin Min was still confused, Li Qin patted his thigh and suddenly realized, "Emma, damn, this kid is so cruel."
"I made an estimate, and even including the rebate factor, his cost reached the line of 6,800 yuan." Guo Wei frowned, "In the end, he only sold it for 5,499 yuan and then threw away the value-added tax and The actual additional tax burden means that he makes a loss of at least 1,500 yuan for each unit he sells./p>
Whether young people buy brand-name machines is determined by cost-effectiveness. When the price is so low that it is cheaper than DIY, young people are not fools. "
When Guo Wei said this, Yang Zhiyuan on the side said in surprise, "Teacher"
After saying "teacher", he seemed to hesitate to speak.
At this time, everyone in the conference room also reacted.
Not to mention anything else, the price set by Yanhuang Group was completely a head-to-head price war attitude. .
A hard loss of 1,500 yuan, 100,000 units is 1.5 billion, and 1 million units is 1.5 billion. Moreover, this is the first move before the official exchange of fire. /p>
We may not know how much it will go down later.
From the price, everyone can see that Qing Yun is just expressing his attitude. If I have money, let’s see who can afford to lose.
Then
This means that everyone’s fundamental judgment of Qing Yun has been directionally biased
At the beginning, everyone thought that Qin Tianchuan was a man. It will not end, and the match against Fantasy is a test for Qing Yun. Qing Yun can take advantage of the situation, but he will not take advantage of it.
Now it seems that from this price, Qin Tianchuan will not. It's hard to say what will happen to him personally, but it is definitely possible that Hopu's funds will end.
Zhiliu remained silent for a while with an ugly face, took out his cell phone and looked through the phone book.
It was a shameful decision, but Zhiliu didn’t have face.
He looked ugly at the moment because he realized the seriousness of the situation.
Zhiliu is, after all, an old man approaching 60 years old. Although he is still a powerful figure in the business world, he cannot escape the problems of old people such as poor eyesight and hearing loss.
Taking out his earphones. Plug it into the phone, but after thinking about it, he pulled the earphone aside and pressed the speaker phone.
The phone rang three times and the phone connected. Guo Wei heard the sound. Opposite is Feng Lun.
Feng Lun, the chairman of Vantone Real Estate, the founder of Minsheng Bank, the current director, and the director in charge of business.
In addition, he has another layer. His identity is that he and Zhiliu are both members of the Taiyue Society.
Of course, there are many people in China who can do this and that.
Even Zhiliu and Qin Tianchuan. Being in the same Hua Xia Association is sometimes just a matter of appearance, and it is not as mysterious as the outside world makes it sound. It is difficult for one person to get support from all directions.
If there are no common interests, Uncle Fu will ignore you.
Even when we rescued Muniu, it was an act required by the state. Otherwise, Muniu’s stock price would have fallen to the bottom and it would have been hostilely acquired by foreign investors on the spot. < /p>
The function of such and such existence is equivalent to an excuse to say hello to each other.
But the relationship between Zhiliu and Feng Lun is different.
This is. Tie Zi.
FengWhen Feng Lun started his business, Zhiliu had already become famous. It was Zhiliu who had the unique insight to lift Feng Lun up step by step.
With big things ahead of him, Zhiliu didn't waste any time talking. After a few words of greeting and an empty dinner date, he asked directly about the capital flow of Hopu Group.
Qin Tianchuan is also the founder of Minsheng Bank. In order to support the development of Minsheng Bank, a very large proportion of Hopu Group's funds stay in Minsheng Bank.
Qingyun’s Yanhuang Group also has an account at Minsheng Bank. If there is financial exchange between the two, Minsheng Bank is the most convenient, and there is no need to travel for funds.
After listening to Feng Lun over there, he mentioned one thing, "If you don't mention it, I haven't thought of it. Qin Tianchuan's actions are indeed very strange. Houpu Group said a few days ago A bank acceptance bill of 40 billion was suddenly issued."
Not only Zhiliu was shocked at this amount, but everyone in the office was stunned when they heard this figure.
Fantasy Group is said to be very large, but in terms of net assets, it is only 41.5 billion.
Don’t be too little, this has surpassed 9999 companies.
Total assets minus total liabilities equal net assets. It would be biased to say that net assets are ammunition reserves at a certain point in a price war, but if viewed over a longer period, Then they are almost inseparable.
The difference in hard power between the two sides is almost ten times.
Zhiliu quickly asked, "What is the margin ratio?"
Feng Lun over there asked Zhiliu to wait a moment, he needed to check.
On the other hand, Li Qin's eyes lit up. The margin ratio for bank acceptance bills is based on customer classification.
For a company like Hopu, no matter which bank it is placed in, it will always be a Class A customer.
For a 40 billion quota, the required margin may only be 4 billion, or even 2 billion.
Because for type A customers, the margin ratio is determined by the bank, so 5 is not too outrageous.
If the 40 billion comes from leverage, then this battle still has to be fought. Fantasy is also a type A customer, and Zhiliu can also sway people. It is nothing more than a big melee.
The reason why leverage is leverage is to leverage resources to obtain greater returns, but if it loses too much, naturally the bank will not be able to sit still.
Although the situation is not much better, the fantasy is not without the power to fight back.
Furthermore, as Huanta is a state-owned enterprise, it is impossible for the country to sit back and watch long-term abnormal losses.
Yang Zhiyuan over there also figured out this trick, and his expression became much more relaxed.
Leverage versus leverage, at least on some local battlefields, everyone's strength is evenly matched.
Not letting everyone wait long, Feng Lun said quickly, "100 deposit, no risk exposure."
Just when Zhiliu's heart sank to the bottom, Feng Lun on the other side of the phone said hesitantly,
"Laoliu's mainland Magnolia officinalis, Oriental Magnolia officinalis, and West China Magnolia officinalis are also doing the same operation. The amount is half of the Magnolia officinalis Group, 20 billion each."
Everyone in the office collectively There was silence, and a deep sense of powerlessness filled everyone's hearts.
100 billion.
No one doubts why Hopu was able to make so much money.
After all, it is Magnolia officinalis.
Huangshang Magnolia officinalis.
When Hopu fought to the death for the country’s collection and storage in the past two months, the financial strength that broke out was jaw-dropping.
Together, the four brothers of the Qin family spent hundreds of billions of funds at that time. The four major grain merchants of ABCD were stunned by their sweeping of goods regardless of the cost.
Of course, everyone knows that most of Hopu’s money belongs to the country, but Hopu’s own financial strength is also in the hundreds of billions, otherwise the country will not be able to increase leverage under the rules. .
At the beginning of the century, China, which had just embraced the world, did not yet have the confidence to violate the rules.
But this is not important.
The important thing is that everyone understands that this is not a war on the same level at all.
Crushed naked.
With hundreds of billions in hand, even a pig sitting there and hitting it hard with money can kill the fantasy.
Besides, fantasy is not as big as people think.
Some companies are very large, with annual revenue reaching hundreds of billions, especially those companies whose business model is actually trade distribution.
But after you peel off the cocoon, you will find that the net interest rate of these companies is not even 1, because this model is based on volume, accumulating small profits in large quantities. The essential reason is that in the entire transaction chain, Its function is just a channel.
So it looks big and awesome, but in fact it is just a Samoyed. It looks huge and is nothing after shaving.
Net assets are equal to paid-in registered capital plus capital reserve, surplus reserve and undistributed profits. In fact, it can be simply understood as the accumulation of registered capital plus undistributed net profits over the years.
Normally, you can brag about revenue, brag about market value, brag about gv and brag about all kinds of fancy indicators. When singing and dancing are prosperous, you can brag about anything. It doesn’t matter. If you can’t brag anymore, you can still do it. Compile a market-to-market ratio, which in short reflects high growth.
However, when a company encounters extreme circumstances, the real hard power is its net assets, and it is also the cash and cash equivalents corresponding to the net assets.
After all, fixed assets cannot be converted into cash and are just a bunch of paper data.
Zhiliu didn’t even bother to think about whether the 100 billion entering Yanhuang Group was equity or debt.
Although there is a huge difference between the two, they are meaningless to him and to the Fantasy Group.
A difference of two digits.
This battle cannot be fought.
No matter how many people there are, Zhi Liuyao doesn’t care.Yes, the total net worth of everyone in the Taishan Society cannot reach this amount, and others are still alive.
What’s more, this is not the full strength of Hopu Holdings.
At least, not Qin Tianchuan’s full strength.
Both are members of the Huaxia Alumni Association. Although Zhiliu and Qin Tianchuan have a bad relationship, Zhiliu knows very well how strong Qin Tianchuan is.
That’s why he is so afraid of Qin Tianchuan entering this industry.
This kind of strength will not give you a chance to reason.
Business war is nothing.
An elephant passed by and trampled an ant to death.
Zhiliu didn’t even feel angry anymore, and his face was ashen.
When the overwhelming momentum of Mount Tai really hung over his head, he felt that having Qin Tianchuan as his son-in-law was actually a blessing.
The entire office fell into dead silence, except for the heavy breathing of a few people.
After a while, Guo Wei, who had been silent, blinked his eyes and coughed slightly.
In this atmosphere where you can hear a pin drop, this cough can startle people.
Li Qin gave him a helpless look, "Xiaowei, if you have anything to say, just say it directly. You have bronchitis before you get married."
This was meant to be funny. At the words, everyone couldn't laugh, and all of them moved their eyes to Guo Wei's face.
Guo Wei curled his lips, "Everyone, although I admit that there is a huge difference in strength between us and the other party, there is a fact that you have ignored."
"What fact" Zhiliu The eyes that were originally like dead fish shone with light.
Guo Wei shrugged his shoulders, "Teacher, if Qing Yun wants to hit us, he won't need 100 billion, or even 40 billion."
Zhi When Liu heard the words, he twitched the corner of his mouth, sighed for a while, and then spoke quietly, "I have to admit, a few billion is enough to hit us."
Don't say 40 Billion, under the state-owned assets system, if he loses 2 billion, he can be fired.
Yang Zhiyuan smiled bitterly, "Old Guo, it's boring to talk about this now."
He wanted to say that this truth had no effect except making morale even lower.
Everyone in the office knows this fact. Others are just preparing to use Taishan to crush the eggs, and they will not give any chance to fight back.
Guo Wei shook his finger and even had a smile on his face, "So, why did he use 100 billion? And this is a bank acceptance bill. Although the 100 deposit means that he almost doesn't have to pay when discounting What interest.
But no matter how small it is, at a scale of 100 billion, the interest fees add up to at least several hundred million.
This is a loss of several hundred million. Isn’t it a waste?”
When everyone heard this, their thoughts suddenly became alive.
Zhiliu, who was originally slumped on the sofa, slowlyHe straightened up slowly and looked at Guo Wei in surprise, "Xiao Wei, please tell me in detail."
Lin Min glanced at Guo Wei quickly, and then began to look at his nose, nose and heart.
He has always known that Guo Wei is smart, but he does not think that he is much stupider than Guo Wei.
But now it seems that this is not a small thing at all, but a natural chasm.
Guo Wei was not in a hurry. He went to take out a cigar from the cigar box on the coffee table, with a sly smile on his face.
Zhiliu also knows that Guo Wei sometimes has a childish temper. His mentality is like that of a god of learning with a very bad personality. After getting a difficult problem that no one got right, The kind of superiority that wants to show off one's IQ.
If it were normal, this arrogant look would definitely lead to a slap in the eyes of Zhiliu.
But now, Zhi Liu only thinks that this apprentice is still so cute, just like when he was young.
"Do you want me to help you light it?" Zhiliu, who pretended to be sullen, handed the ignition gun to Guo Wei himself.
After Guo Wei chuckled, after toasting the cigar, he handed it to Zhi Liu and picked up another one to continue toasting.
However, he did not keep everyone waiting. While roasting, Guo Wei said with a smile, "If Qing Yun wants to go to war with me and prepares 40 billion ammunition, I still have to say that. I'm doubtful, but when it comes to 100 billion, I'm sure it's not just a hit on us."
At this point, he paused, "In other words, it's definitely not just a hit on us."
Passing the cigar to Li Qin again, and after paying homage to Uncle Qin, Guo Wei glanced at Zhiliu with a sly look, then took out three cigars openly, and shared them with Yang Zhiyuan and Lin Min, laughing and pretending to be low-key. sound.
"This box was given to me when the teacher visited the Land of Hundreds of Harbors. There are not many left, so hurry up and smoke it."
Everyone also knew that he wanted to relieve everyone's original tension. Their emotions all matched up in a playful manner, causing Zhiliu to laugh and scold him twice for being a heartless white-eyed wolf disciple.
Guo Wei smoked this super limited edition cigar with great satisfaction, and then slowly opened his mouth, "Everyone, the market has a ceiling
If you don’t look at 100 billion, we will Talking about his father-in-law’s 40 billion, we assume that this 40 billion is to attack us.
So, everyone.
The configuration put out by Yanhuang Group will result in a loss of at least 1,500 yuan. Yuan, 1 million units is 1.5 billion. If Qingyun wants to lose 40 billion in a year, it needs to sell more than 26.66 million computers. Last year, the national desktop sales volume was 9.76 million units, and commercial brands. The total sales volume of the machine is 6.65 million units.
How can there be a market for him to fight a 40 billion-scale business war?
It is impossible to lose 40 billion in one year, even if it is Qing. Yun has eaten up the entire market. At this rate, without considering the increase in the market, he will lose 40 billion. He needs at least3 years.
What's more, he can't finish it at all. He only has one model. Even if he finishes the mainstream market, he will still be 10,000 steps back and only 50.
Although doing this is enough for him to become the dominant presence in this industry, why does he spend 40 billion there?
The capacity of the commercial machine market is only so large. Yanhuang just launched a model to fight, which determines the scale of the battle. It will not cost tens of billions.
Of course, we can also draw a conclusion based on this. The 40 billion also reflects one thing from the side. Qing Yun and Qin Tianchuan are ready to make long-term prices based on the year. Preparation for battle.
Okay, let's assume this is the case.
Then, here comes the problem.
It is obviously a long-term strategic plan, but they have put hundreds of billions of funds idle here all of a sudden. Why?" Please remember to collect, the latest and fastest website to find books for free without anti-theft To add books, you can add QQ group 952868558